Known for
iGaming streaming; Co-founding ClassyBeef; Casino slot content.
Main Content Focus
Casino slot streaming, entertainment, and online gambling education; “Beef Battles” and highlight compilations.
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Short description
Joe is a founding member of the ClassyBeef collective, one of the most prominent iGaming content groups specializing in online casino streaming. The group, launched on Twitch in 2019 by Joe and Espen, quickly gained international fame for their energetic live slot sessions, “Beef Battles,” and humorous team content. Their streams, conducted mainly from Malta, feature high-stakes slot gameplay, community engagement, and educational elements about responsible gambling. Fans can watch highlights and videos on YouTube, with live content frequently aired on Kick and Twitch.
City or Country of Residence
Malta
Milestones Achieved
Built one of the fastest-growing slot streaming brands from 2019, gained six-figure follower numbers, completed high-stake win challenges.
YouTube Channel
https://www.youtube.com/channel/UCA4j6yzBIi5jNA_FClDjscw
Twitch Channel
https://www.twitch.tv/classybeef
Kick Channel
https://kick.com/classybeef
Last Video
Channel or Blog Description
High-energy casino streaming team; entertainment, live gaming, and casino-related content for fans worldwide.
Year Started
2019
Channel language
English
Platforms Used
Twitch, Kick, YouTube, Discord, Instagram, Twitter/X, TikTok, Facebook.
Frequency of Content Updates
Streams six days a week; regular uploads on YouTube.
Typical Video or Stream Length
Often 10+ hours for Twitch and Kick streams; highlight videos 10–40 minutes.
Audience Engagement Methods
Live chats, Discord community, Beef Points rewards for viewers, giveaways, and viewer competitions.
Fan Clubs or Groups
“The Beefgang” (official Discord and broader community).
Meetups or Events with Fans
VIP Meet & Greet packages (including live casino visit, steakhouse dinner, and more, purchasable with reward points).
Viewer Contests and Giveaways
Raffles, giveaways, competitions, and rewards via streams and Discord.
Main Sources of Income
Casino affiliate partnerships, Twitch/Kick subscriptions and ad revenue, YouTube ads, merchandise sales, viewer donations, and promotions.
Merchandise Sales
Branded merchandise available through ClassyBeef’s official online store.
Donations and Tips
Available via Twitch and Kick streaming platforms.
Paid Collaborations
Frequent team-based content with co-founders Espen and other ClassyBeef members; games and slots collaborations with leading online casino brands.