Craig Asling is a seasoned games development professional currently serving as Head of Games at ESA Gaming. With a background in game design and product management, Asling has played a pivotal role in expanding ESA Gaming’s portfolio, particularly in the development and launch of innovative non-traditional gaming products. His career in the iGaming sector spans several years, with a focus on delivering engaging player experiences and driving product strategy for regulated markets.
• Instrumental in the development and launch of ESA Gaming’s EasySwipe™ portfolio, expanding the company’s reach in regulated markets.
• Contributed to the creation of several successful slot games at Pragmatic Play and Blueprint Gaming.
• University of Portsmouth, Bachelor’s Degree in Computer Games Technology (2008 – 2011)
• Game design and development
• Product management
• Team leadership
• Market-focused innovation
United Kingdom
• ESA Gaming announced the launch of new EasySwipe™ titles under Craig Asling’s direction (ESA Gaming Press Release, March 2024)
• Interview with CasinoBeats: “ESA Gaming’s Craig Asling: The importance of non-traditional content” (CasinoBeats, 2022)
• Featured in EGR article: “ESA Gaming expands EasySwipe™ portfolio under Craig Asling’s leadership” (EGR, 2023)
