BetConstruct is a software developer and technology provider specializing in iGaming and casino software development.
BetConstruct is a software developer and technology provider specializing in iGaming and casino software development.
Its most popular products include an extensive Sportsbook platform covering over 140,000 pre-match and 70,000 live monthly events, a Casino Suite with 15,000+ games from in-house and 250+ third-party providers, Live Casino, Virtual Sports, Fantasy Sports, and Skill Games.
BetConstruct was established in 2003.
The official website is https://www.betconstruct.com/.
Contact details include:
The company was co-founded by Vigen Badalyan, who currently serves as CEO. It operates under the parent company SoftConstruct.
United Kingdom.
Primary offices are located in London, UK; Yerevan, Armenia; San Gwann, Malta; Riga, Latvia; Glendale, California, USA.
BetConstruct operates under SoftConstruct and includes affiliated entities such as CreedRoomz, FeedConstruct, and FastShift as part of its corporate structure.
BetConstruct is a privately held company.
Public valuation or market capitalization data is not disclosed; as a private company, estimates are not publicly available.
Key management includes Vigen Badalyan (Co-founder & CEO), Mikayel Sarukhanyan (Deputy CEO & Chief Business Officer), Vahagn Mkrtchyan (CTO), Gegham Yegoryan (Chief Product Officer), Yerem Kirakosyan (Chief Project Officer), and David Webb (Head of Compliance).
The company employs several hundred staff globally across development, compliance, sales, marketing, and support teams. Exact numbers are not publicly confirmed.
Estimated annual revenue is around $630 million, reflecting strong financial performance in the iGaming sector.
Revenue mainly derives from sportsbook solutions, casino games, live dealer services, virtual sports, and platform/technology licensing and integration.
Precise revenue breakdown by product line is undisclosed, but sportsbook and casino solutions generate the majority of income.
BetConstruct has shown steady growth with geographic expansion, product diversification, and multiple new licenses obtained, maintaining positive upward trends in revenue and client base.
Plans include geographic expansion into regulated markets such as Canada, Romania, Germany, and the Netherlands; launching new products like loyalty systems and VR casino; and partnerships with major operators.
Licenses held include UK Gambling Commission, Malta Gaming Authority (MGA), Alderney Gambling Commission, Curacao Gaming Commission, Danish Gambling Authority, German GGL, Netherlands Gaming Authority, Romania's ONJN, and Canadian licenses via affiliate YoLicense.
Key licensed jurisdictions include the UK, Malta, Alderney, Curacao, Denmark, Germany, Netherlands, Romania, Canada, Sweden, Latvia, Lithuania, and other regulated markets.
Regulated by UKGC, MGA, AGC Alderney, ONJN Romania, Danish Gambling Authority, German GGL, Netherlands Gaming Authority, Curacao Gaming Commission, and Canadian Tobique First Nation licensing body.
Specific current pending license applications or renewals are not publicly detailed but the company actively pursues new market licenses aligned with growth strategies.
BetConstruct complies with industry standards and holds GLI certifications for RNG and live dealer software, as well as other compliance certifications.
There is no publicly reported record of regulatory sanctions, penalties, or violations against BetConstruct.
The company implements robust responsible gambling policies including player protection tools, self-exclusion, limits setting, and compliance with regulatory responsible gambling requirements.
BetConstruct ensures fair gaming through certified RNG technology, independent testing laboratories, transparency in game mechanics, and secure platform operations.
The provider maintains AML procedures complying with regulatory standards, including transaction monitoring and due diligence processes.
Supports KYC processes aligned with licensing jurisdictions, providing tools for customer identity verification and anti-fraud measures.
Products are certified by independent testing labs such as GLI (Gaming Laboratories International) for compliance and fairness.
RNG technology used by BetConstruct is certified by recognized authorities including GLI and MGA.
BetConstruct complies with GDPR regulations, implementing data protection and privacy measures for users in relevant jurisdictions.
The provider offers audit and compliance reporting capabilities aligned with regulatory requirements and operator needs.
Systems and games undergo regular audits at least annually or as mandated by regulators and certification bodies.
BetConstruct holds a solid position as a mid-to-large tier provider in the global iGaming market with a strong presence among regional operators.
Primary competitors include Playtech, Evolution Gaming, NetEnt, Microgaming, Scientific Games, and Relax Gaming.
BetConstruct differentiates with a broad product portfolio, strong sportsbook coverage, crypto integration, turnkey and API solutions, local licensing expertise, and multi-product platform flexibility.
Strongest presence in Europe, Asia, North America (Canada, US states), and emerging markets including Middle East and Africa.
BetConstruct is well-regarded for its reliable technology solutions, comprehensive product range, and responsive client support, earning industry awards and positive operator feedback.
Awards include SBC Awards Industry Innovation of the Year 2024, Sigma East Europe 2024 Best Online Sportsbook Provider, International Gaming Awards 2024 Best Sports Betting Platform.
Pricing is competitive within the industry, balancing quality and comprehensive service offerings, with custom packages for operator scale.
Extensive sportsbook and casino portfolio, strong regulatory licensing, crypto wallet support, advanced data feeds, and turnkey plus API integration options.
Collaborates with major operators, game studios like 7777 Gaming, strategic partnerships with Flutter Entertainment and others.
Positioned as a full-stack iGaming technology provider with emphasis on innovation, regulatory compliance, and client operational control.
Strengths include product diversity and licensing footprint; areas to improve might be brand visibility vs larger incumbents.
Capitalizes on trends like cryptocurrency integration, live dealer evolution, localization of content, virtual sports, and mobile-first gaming solutions.
BetConstruct demonstrates agility with frequent new market licenses, compliance teams, and modular platform architecture enabling rapid regulatory adaptation.
Known for launching VR casino, loyalty systems, sports tournament engines, and crypto integrations, showing a strong innovation pipeline.
Exhibits fast market response via new licenses, platform upgrades, and partnership announcements aligned with evolving market demands.
Powers over 200 operator platforms globally.
Major clients and partners include licensed operators across Europe, Asia, Canada, and strategic business partners like Flutter Entertainment.
Serves a broad range of operators from startups and mid-tier brands to large enterprise gaming companies.
Supports Tier 1, Tier 2, and Tier 3 operators with tailored scalable solutions.
Maintains a high client retention rate driven by strong support, product reliability, and service customization.
Uses trade shows, industry awards, strategic partnerships, and personalized demos to attract new clients.
Typical contracts range 1 to 3 years, varying by client type and scope of services.
Offers exclusive partnership options and territorial arrangements based on strategic operator relationships.
Provides onboarding, technical support, compliance guidance, and marketing tools to assist new operators.
Comprehensive onboarding includes platform integration, training, compliance setup, and operational support.
Offers training programs, webinars, detailed documentation, and certification courses for operator staff.
Publicly available case studies highlight successful deployment of sportsbook and casino solutions in regulated European and Canadian markets.
Uses feedback surveys, direct account management communication, and support ticket analytics.
Client feedback is collected through account managers, online surveys, and formal review sessions.
Employs formal escalation paths, dedicated support teams, and problem resolution protocols to manage disputes.
Provides onboarding, technical support, compliance guidance, and marketing tools to assist new operators.
Develops slots, table games, live dealer, poker, virtual sports, skill games, and esports betting products.
Releases new games regularly with multiple launches annually to maintain portfolio freshness and competitiveness.
Develops branded and licensed content, including customized operator skins and exclusive game themes.
Games cover a wide range of themes including fantasy, adventure, classic slots, TV shows, sports, and culturally adapted titles.
Most games are available in demo and free play modes for operator evaluation and player trials.
Offers a wide range of volatility from low to high risk games to suit different player preferences.
RTP values typically range from about 92% up to 98% depending on game type and jurisdiction.
Provides progressive jackpot games and supports networked jackpot systems.
Games include free spins, multipliers, wilds, scatters, bonus rounds, cascading reels, and tournament capabilities.
All games are optimized for mobile devices with responsive HTML5 design.
Games support multiple languages aligned with target market needs, often including 20+ languages.
Provides games culturally adapted for specific markets including localized content and themes.
Incorporates accessibility features such as adjustable UI, color contrast options, and screen reader compatibility where applicable.
Utilizes modern technology stacks including HTML5, JavaScript, C++, and proprietary development frameworks.
Games are predominantly built in HTML5 for cross-platform compatibility.
Offers extensive APIs for seamless integration of sportsbook, casino games, payment systems, and CRM tools.
Designed for easy integration via modular API and turnkey solutions, supporting quick deployment.
Comprehensive technical documentation, integration guides, and developer support are available to operators.
Offers fully managed white label and turnkey solutions allowing operators to quickly launch with minimal setup.
Operators can adjust game parameters including RTP ranges, bonus settings, and volatility in compliance with regulations.
Provides robust reporting and analytics tools covering player behavior, financial performance, and game statistics.
Supports real-time gaming data, risk management, and live reporting dashboards.
Implements encryption, multi-factor authentication, DDoS protection, and secure payment processing to protect games and platforms.
Regular updates and maintenance are conducted with minimal disruption, including content additions, bug fixes, and compliance upgrades.
Performs extensive load testing and performance optimization to ensure platform stability under peak loads.
Supports multiple wallet systems and seamless integration with third-party payment providers.
Integrates with 500+ payment gateways including credit cards, e-wallets, and cryptocurrency options.
Provides a full casino management system including back office, CRM, player management, and reporting.
Back office includes user management, payment processing, bonus management, affiliate tracking, and compliance tools.
Offers advanced sportsbook betting solutions with extensive market coverage and risk management tools.
Includes player account management, KYC tools, loyalty program management, and responsible gambling controls.
Features a bonus management system with customizable promotions, free spins, cashback, and loyalty rewards.
Provides CRM features such as player segmentation, communication tools, and campaign management.
Integrated affiliate management system with tracking, commissions, and marketing tools.
Supports marketing campaigns with tools for promotions, tournaments, player segmentation, and messaging.
Includes self-exclusion, deposit/ loss limits, reality checks, and other responsible gaming features.
Business intelligence and reporting dashboards provide insights into operational, financial, and player metrics.
Supports multi-currency and multi-language for global operator deployment.
Comprehensive payment processing and financial tools are included for transaction management.
Implements fraud detection and prevention systems to monitor suspicious activities and protect operator assets.
Provides tools for regulatory reporting and compliance audits.
Platform architecture is scalable to accommodate operator growth and high traffic volumes.
Invests in blockchain, AI, machine learning, virtual reality, and cryptocurrency integrations.
BetConstruct has introduced VR casino products and is exploring further VR/AR game development.
Integrates cryptocurrency wallets and is exploring blockchain applications for transparency and payments.
Develops AI-driven personalization, risk management automation, and predictive analytics.
Provides mobile-optimized and exclusive mobile-first gaming products.
Actively develops for multiple platforms including mobile, desktop, and interactive virtual environments.
Offers data analytics platforms enabling personalized player experiences and operational optimization.
Holds proprietary technology developments and has applied for related patents.
Maintains competitive edge through continuous innovation and adoption of industry trends.
Consistently invests in R&D to enhance product offerings, technology, and market adaptability.
Engages in strategic collaborations with technology startups and academic institutions.
Develops pioneering game mechanics including tournament systems, loyalty gamification, and unique bonus engines.
Designs cross-platform games ensuring seamless play across devices and operating systems.
Future plans focus on AI enhancements, VR expansion, blockchain integration, and next-gen gaming experiences.
Offers revenue share, fixed fees, licensing, and turnkey-based revenue models.
Industry-standard revenue share rates vary; typical percentages range from 20% to 40%, depending on product and operator scale.
Setup and integration fees vary; many operators benefit from tailored cost structures depending on contract and service level.
Minimum volume or performance commitments are negotiated case-by-case, typical for enterprise operators.
Pricing tiers and package options are offered, enabling flexibility for different operator needs.
Long-term contracts and high-volume operators typically receive discounts and incentive pricing.
BetConstruct's pricing is competitive and aligned with leading industry providers for comparable solutions.
Additional fees may apply for premium services, custom development, and advanced support packages.
Payment terms and billing cycles are mutually agreed upon, commonly monthly or quarterly invoicing.
Performance-based pricing and revenue-share agreements are available depending on operator preference.
Early termination penalties and exit terms are included in contracts to protect contractual commitments.
Costs for adding new games or features depend on contract scope and negotiated terms.
Support and maintenance fees are typically included in service agreements, with premium tiers available.
Pricing can vary by geographic market to reflect local conditions and regulatory costs.
BetConstruct offers flexibility in negotiating commercial terms to suit operator requirements.
Standard contract lengths range from 12 to 36 months depending on the partnership.
Provides exclusivity and territorial agreements to select operators on a case basis.
Performance and revenue guarantees are negotiated for key operator partnerships.
Licensing agreements specify intellectual property rights retention by BetConstruct with operator usage licenses.
Contractual disputes are resolved through negotiated agreements, mediation, or legal arbitration as stipulated.
Contracts include termination clauses with standard notice periods, typically 30 to 90 days.
Agreements include non-compete and confidentiality clauses to protect proprietary information.
Liability and indemnification clauses are included to limit company exposure and define operator responsibilities.
Force majeure provisions cover extraordinary events, excusing performance under specific conditions.
Regulatory compliance obligations are explicitly outlined in contracts to ensure operator adherence.
SLAs guarantee high uptime (>99.9%), performance benchmarks, and support response times.
Data retention and transfer protocols are defined in contracts for player information management upon termination.
Marketing and branding guidelines restrict improper use of provider intellectual property and require adherence to ethical standards.
Operators must obtain approval for promotional campaigns to ensure regulatory compliance and brand consistency.
Contracts include provisions for modifications and amendments through mutual consent.
Provides comprehensive technical support including integration, troubleshooting, and operational assistance.
Support is available 24/7 to meet operator needs across time zones.
Support channels include phone, email, live chat, and ticketing systems.
Response times for technical issues are rapid, often within minutes to hours depending on severity.
Dedicated account managers oversee operator relationships, providing ongoing support and consultation.
Offers consulting and advisory services on regulatory, operational, and technical matters.
Provides comprehensive training programs for operator staff and certification courses.
Certification for operator personnel is available to ensure compliance and operational proficiency.
Supplies marketing collateral, promotional assets, and campaign support materials.
Provides full regulatory compliance and licensing assistance to operators entering new markets.
Extensive implementation and integration support is provided, including technical consulting and project management.
Premium support packages may incur additional fees based on service levels.
Employs formal escalation paths, dedicated support teams, and problem resolution protocols to manage disputes.
Formal escalation procedures are in place to resolve unresolved technical or operational problems.
On-site support and consultation visits are available for key clients where appropriate.
Service uptime guarantees typically exceed 99.9% operational availability.
BetConstruct maintains a strong historical uptime record with minimal outages.
Regular maintenance and timely updates are conducted with notifications to minimize impact.
Comprehensive disaster recovery and business continuity plans are established.
Employs backup systems and redundancy to ensure data and service reliability.
Provides detailed monitoring and performance reporting frameworks for operators.
Systems are optimized to handle peak traffic and high-demand scenarios.
Implements advanced cybersecurity measures including encryption, intrusion detection, and incident response.
Conducts regular security audits and penetration testing as part of compliance requirements.
Maintains documented incident response protocols to manage security breaches.
Communicates promptly with clients regarding service disruptions and planned maintenance.
Compensation or service credit policies are available for significant downtime events.
Ensures data integrity through secure storage, encryption, and access controls.
Holds certifications including ISO standards and GLI certifications.
Continuously measures and reports on system performance metrics to ensure quality.
BetConstruct invests a significant portion of revenue into R&D to maintain innovation, estimated at 10–15%.
Employs a large team of developers and engineers, likely several hundred technical staff worldwide.
Current R&D focuses on AI, blockchain integration, VR, enhanced sportsbook features, and personalization.
Maintains dedicated innovation and development teams focused on emerging technology implementation.
Exploring blockchain applications, cryptocurrency payments, VR/AR gaming, and AI-driven personalization.
Uses market feedback channels and operator input to guide iterative development.
Product cycles typically range from several months for new games to ongoing iterative updates for platforms.
Actively collaborates with external game studios and technology partners to expand portfolio.
Employs rigorous QA methodologies including automated testing, manual review, and compliance testing.
Prioritizes features based on market demand, operator feedback, and competitive analysis.
Offers beta testing and early access programs for new products to select operators.
Utilizes legal protections and internal security to safeguard intellectual property and trade secrets.
Uses agile and scrum development methodologies to maintain flexible and efficient innovation.
Ensures cross-platform compatibility through standardized technologies like HTML5 and responsive design.
Adheres to modern UX/UI principles, emphasizing intuitive interfaces, accessibility, and player engagement.
Plans to enter new regulated markets in Canada, Romania, Germany, and emerging jurisdictions.
Pursuing additional licenses aligned with geographic expansion goals and regulatory compliance.
Expanding presence in Europe, North America, and Asia with new regional offices and licenses.
Considering expanding into esports betting, social gaming, and enhanced virtual sports offerings.
Exploring strategic partnerships and possible acquisitions to bolster market position.
Competes by emphasizing product breadth, technology innovation, and licensing agility.
Continues investing in sales, marketing, and brand awareness campaigns globally.
Exploring new digital distribution platforms and direct B2C offerings.
Focuses on mobile-first design, personalized experiences, and localized content to adapt to player trends.
Positions as a consolidator providing scalable solutions to emerging and established operators.
No public data available on proprietary hardware development; focus remains on software and cloud infrastructure.
Invests in compliance teams and modular platform designs to anticipate regulatory changes.
Maintains competitive edge through continuous innovation, market responsiveness, and regulatory compliance.
Strong mobile-first adaptation with all games and platforms optimized for mobile devices.
Expands live dealer offerings with certified studios and high-quality streaming technology.
Develops esports and virtual sports betting products integrated within sportsbook and casino offerings.
Integrates cryptocurrency wallets and explores blockchain for payments and transparency.
Developing AI-driven personalization, content recommendation, and risk management features.
Enhances responsible gambling tools and player protection in response to evolving regulatory and social standards.
Targets emerging markets with localized products and compliance frameworks.
Supports a broad range of traditional and alternative payment methods including digital wallets and cryptocurrencies.
Provides seamless omnichannel experiences across online, mobile, and retail platforms.
Strengthens compliance infrastructure and transparency to meet regulatory scrutiny.
Implements rigorous data privacy frameworks ensuring GDPR and similar regulatory adherence.
Attracts and retains talent through competitive packages, training, and innovation culture.
Continuously updates product offerings and support services to meet evolving expectations.
Invests in cloud infrastructure for scalability, reliability, and global platform delivery.
Optimizes performance via modern coding standards, CDN use, and continuous testing.
Advances business intelligence tools to provide operators with actionable data insights.
Focuses on robust API development for easier and more flexible operator integration.
Continuously updates security measures to counter cyber threats and protect data integrity.
Enhances platform architecture to support growing traffic and modular feature expansion.
Adopts latest development frameworks and tools to boost productivity and innovation.
Improves content management systems for timely delivery and product updates.
Incorporates machine learning for predictive player behavior analytics and fraud detection.
Enhances QA processes with automation and rigorous validation methodologies.
Implements modern communication and collaboration software for distributed teams.
Improves content management systems for timely delivery and product updates.
Invests in automation for operational efficiencies and faster deployment cycles.
Focused on VR, AI, blockchain, and further immersive gaming technologies for future readiness.
Continuously modernizes legacy systems to align with current technological standards.