BetGames operates as a game provider and software developer with a specialization in live dealer casino games and RNG betting games, servicing the iGaming industry worldwide.
BetGames operates as a game provider and software developer with a specialization in live dealer casino games and RNG betting games, servicing the iGaming industry worldwide.
Its most successful games and programs include live betting and game show titles like Lucky 7, Lucky 5, Lucky 6, Dice Duel, War of Bets, Wheel of Fortune, Bet on Poker, Bet on Baccarat, 6+ Poker, Speedy 7, as well as newer slot releases like Bad Baboons Deluxe and Gold Adventure, and live game offerings such as Twain Sport and Instant Roulette.
BetGames was established in 2012.
The official website for BetGames is http://www.betgames.tv.
BetGames headquarters is located at Saltoniskiu str. 9B, Vilnius, Lithuania, LT 08105. Contact information includes emails for key executives such as CEO Andreas Koeberl at [email protected]. Additional contact details are typically provided via their official site or business directories.
The company was founded by Vygerdas Jonikas, who now serves as the Chief Product Officer focused on innovation. The current CEO is Andreas Koeberl. The company remains privately held, with leadership actively involved in its growth.
Lithuania.
Primary headquarters in Vilnius, Lithuania, with an additional operational hub based in Cape Town, South Africa. There is also mention of a Malta-based hub.
Specific details on subsidiaries and corporate structure are not publicly disclosed; commonly, licensed software providers have affiliated companies or subsidiaries focused on regional operations or specialized product lines.
BetGames is privately held.
There is no publicly available verified valuation or market capitalization information for BetGames; private iGaming providers typically maintain confidentiality on financial valuations.
Key executives include CEO Andreas Koeberl, CTO (previously Giedrius Vegele and currently Maciej Smolarek), and founder/product chief Vygerdas Jonikas.
The company employs between 201 and 500 people, with sources noting more than 350 dedicated professionals.
Specific annual revenue figures for BetGames are not publicly available; however, the company has shown considerable growth and expanding commercial reach, especially since launching new products in 2024-2025.
Revenue primarily derives from licensing live dealer games and RNG-based betting games to online and land-based operators, supported by turnkey platform solutions and API integrations.
Revenue is typically distributed between live dealer games, RNG slots, and betting games; exact percentages are proprietary but live games usually represent the core revenue segment for providers like BetGames.
BetGames has experienced strong growth, particularly with over 50% year-on-year growth recently, expanded market penetration in regulated jurisdictions, and product diversification into RNG slots since January 2025.
Plans include expanding presence in regulated markets such as Ontario and the Netherlands, growing content portfolios in live and RNG verticals, and increasing integration with major operators globally.
BetGames holds licenses from the UK Gambling Commission, Malta Gaming Authority, Latvia, Lithuania, Estonia, Italy, Bulgaria, Netherlands, South Africa, and the Alcohol and Gaming Commission of Ontario (AGCO).
Licensed to operate in multiple regulated markets including the UK, Malta, Latvia, Lithuania, Estonia, Italy, Bulgaria, Netherlands, Brazil, Portugal, South Africa, and Canada (Ontario).
Regulatory oversight is provided by authorities such as the UK Gambling Commission, Malta Gaming Authority, Latvia and Lithuania gaming authorities, Estonia’s regulatory body, Italian authorities, Bulgarian regulator, Dutch regulator, South African regulator, and AGCO (Ontario).
Specific current pending license applications or renewals are not publicly disclosed.
BetGames maintains compliance certifications aligning with the regulatory requirements of all licensed jurisdictions, including certifications for fair gaming, RNG, and data protection standards.
There are no publicly reported regulatory sanctions or penalties against BetGames.
BetGames implements responsible gambling policies that emphasize player protection, low-risk gambling options, and compliance with regulatory responsible gaming requirements including tools like betting limits and self-exclusion protocols.
The provider ensures player protection and fair gaming through full licensing compliance, RNG certifications, independent testing, fair play guarantees, and adherence to local regulations.
BetGames supports anti-money laundering (AML) procedures consistent with industry standards including KYC verification, transaction monitoring, and cooperation with operators' AML frameworks.
Supports KYC compliance as required by licensing jurisdictions and aids operators with verification tools and processes to comply with regulations.
Games are certified and tested by independent testing labs as required by regulatory bodies such as the UKGC and MGA.
BetGames RNG systems are certified by accredited testing laboratories to ensure randomness and fairness.
BetGames is compliant with GDPR and implements robust data protection measures to safeguard player and client data.
Provides audit and compliance reporting functionalities to operators to support regulatory transparency and oversight.
Systems and games are audited regularly as per licensing authority mandates, typically annually or upon new product releases.
BetGames is recognized as one of the Top 12 Live Casino Software Providers of 2025, growing its market share steadily in live betting and RNG segments globally.
Competitors include Evolution Gaming, Playtech, Pragmatic Play, Authentic Games, and similar live casino and RNG game providers.
BetGames differentiates through highly entertaining, innovative game designs focused on low-risk betting, fast-paced content (e.g., Twain Sport), broad licensing, seamless multi-channel integration, and agility in live and RNG game development.
Strongest presence is in Europe (including the UK, Malta, Netherlands), South Africa, Brazil, and growing presence in regulated North American markets such as Ontario.
Generally regarded positively for innovative, entertaining content and reliability, with strong operator partnerships and player engagement.
BetGames has received industry recognition as a top live casino software provider, including nominations and awards for their live dealer and betting games products.
Pricing details are typically confidential; industry standard is to offer competitive revenue share models and flexible packages tailored to operator scale and market.
Unique content combining lottery-style betting, live dealer games focusing on fast, entertaining, low-risk bets, and a strong product roadmap inclusive of RNG slots and unique game formats.
Partnerships with major operators such as Superbet and Betnation, and with gambling software platforms including SBTech, Nsoft, and others for distribution and integration.
Positioned as an innovative, entertainment-driven provider with a focus on live and RNG gaming that bridges traditional casino and sports betting audiences.
Strengths include innovation, regulated market presence, diverse portfolio, and strong integration tools. Potential improvement areas could be greater scale relative to market leaders and expanded RNG offerings.
Capitalizes on trends like low-staking games, millennial engagement, rapid game turnover (e.g., short-duration sports betting formats), live interactive content, and RNG diversification.
Demonstrates agility by securing licenses in multiple emerging regulated markets (e.g., Ontario), adhering to region-specific regulations promptly, and expanding compliance capabilities.
Known for pioneering live betting formats such as Twain Sport, and evolving from exclusively live dealer to also including RNG slots and instant games.
Shows quick adaptation with frequent product launches, new technology hires, and gaining multiple licenses to capture evolving markets.
BetGames software is deployed by over 45 operators globally with 20 additional contracts in negotiation as of early 2024.
Major partners include Superbet, Betnation, Entain (exclusive for Starzle), and multiple licensed operators in regulated markets worldwide.
Serves online casino operators, sports betting operators, and multi-vertical gambling platforms looking for live and RNG betting games.
Works with tier-1 (large global), tier-2 (regional), and tier-3 (local or niche) operators, providing scalable solutions from turnkey platforms to API integration.
Exact data not available; strong operator partnerships and repeated contract renewals imply high retention.
Uses industry trade shows, partnerships, product innovation, operator referrals, and licensing to acquire new clients.
Contracts typically range from 1 to 3 years with renewal options, standard in the industry.
Offers exclusive partnerships, such as exclusive content deals with operators (e.g., Entain Starzle).
Provides comprehensive support including integration, onboarding, training, and ongoing technical assistance.
Offers structured onboarding with integration support, technical documentation, and time-bound implementation milestones.
Provides training programs and educational resources, including product demos, webinars, and operator support.
Successfully launched products on regulated markets such as the UK, Ontario, and the Netherlands, with operators reporting high player engagement metrics.
Uses feedback surveys, direct operator communication, and performance metrics analysis.
Maintains client support channels, regular business reviews, and feedback collection tools.
Employs escalation procedures, client account management, and support teams for timely resolution.
Provides comprehensive support including integration, onboarding, training, and ongoing technical assistance.
Develops live dealer betting games, instant lottery-style games, RNG slots, crash games, and sports betting style offerings.
Releases new games regularly; several new slots and instant games were launched in 2025, following a 2024 product expansion roadmap.
Capable of developing licensed and branded proprietary content tailored to operator needs.
Covers lottery-style, card games, dice, wheel of fortune, sports-themed games, jungle adventures, and western-themed slots.
Provides demo and free-play versions of games for operators’ testing and player engagement.
Offers a range of volatility levels from low to high, catering to different player risk preferences.
RTP ranges are aligned with industry standards, typically between 94% and 97%.
Offers progressive jackpot features, including Hold & Win jackpots with mini, major, and mega prizes.
Bonus mechanics include free spins, Hold & Win respins, expanding wilds, card and ladder gamble features, and bonus buy options.
Games are fully optimized for mobile devices with responsive design and seamless performance.
Games support multiple languages to cater to diverse global markets.
Localizes content for cultural relevance according to market requirements.
Incorporates accessibility features consistent with industry norms, supporting diverse player needs.
Uses modern web technologies with an emphasis on HTML5 for cross-platform compatibility.
Games are primarily built using HTML5 technology and integration-ready APIs.
Provides scalable API solutions for easy integration of live and RNG game portfolios with operator platforms.
Integration is designed to be quick and seamless with comprehensive technical documentation.
Offers detailed technical documentation covering APIs, integration steps, and product specifications.
Provides turnkey casino platform solutions for rapid deployment in new markets.
Operators can adjust various game settings within regulatory limits but RTP modifications are generally fixed for compliance.
Includes reporting dashboards and analytics data for player behavior and game performance.
Supports real-time game data and statistics for operators to monitor and optimize performance.
Implements industry-standard security measures including encryption, data protection, and robust platform security.
Provides regular game updates, bug fixes, and performance improvements through scheduled maintenance.
Conducts load testing and optimizations to ensure stability under peak traffic.
Games and platforms are compatible with various wallet and payment systems used by operators.
Supports a range of payment integration methods through operator platforms.
Offers comprehensive casino management systems including player management, bonus handling, and reporting.
Platform includes back office tools for administration, compliance, and player management.
Offers betting games and short-form sports betting solutions such as Twain Sport.
Includes player account management, CRM integrations, and operational tools.
Provides tools to manage bonuses, promotions, and player incentives.
CRM features support player engagement and operator marketing strategies.
Affiliate management and tracking are typically supported through integration with operator platforms.
Supports marketing campaigns through CRM and promotional tools.
Implements responsible gambling controls such as betting limits, self-exclusion, and monitoring.
Business intelligence modules provide actionable insights for operators.
Supports multi-currency and multi-language capabilities for global operations.
Includes financial management tools to handle payments, settlements, and reconciliations.
Provides fraud detection features to protect operators and players.
Offers tools to assist operators with regulatory reporting and compliance tracking.
Platform architecture is scalable to support growth and high volumes of concurrent users.
Investing in product innovation, RNG content, and sports betting integrations.
No verified information on VR/AR development; industry-standard providers explore these areas progressively.
No specific confirmed blockchain or cryptocurrency integration, but many providers explore these technologies.
AI/ML applications in personalization and player engagement under development aligned with industry trends.
Focuses on mobile-optimized games with some products designed mobile-first or mobile-exclusive.
Continuously developing games for new platforms and devices to meet player demands.
Provides data analytics and personalization tools to improve user experience and operator insights.
No public data available on patents; proprietary innovations likely as common in the industry.
Maintains ongoing product development and technology adoption to stay competitive.
Invests significantly in R&D to expand live and RNG game portfolios.
No specific public collaborations disclosed; typical industry practice includes partnerships and innovation alliances.
Introduced unique live betting formats like Twain Sport and Hold & Win jackpot mechanics.
Develops games with seamless cross-platform playability including desktop, mobile, and tablet.
Roadmap includes expanding RNG offerings, enhancing live game interactivity, and integrating sports betting features.
Offers revenue share, fixed fee, and licensing models based on operator needs.
Industry standard revenue shares range from 20% to 40%, exact rates vary by contract.
Setup fees vary; providers often waive for strategic partners or bundle within contracts.
Minimum volume commitments depend on operator size and contract specifics.
Provides tiered pricing packages tailored to operator scale and market reach.
Offers discounts and incentives for long-term agreements and high-volume operators.
Pricing is competitive and aligned with mid-to-top tier industry standards.
Additional fees may apply for premium features, customization, or dedicated support.
Payment terms and billing cycles are typically monthly, subject to contract negotiations.
Performance-based pricing options are available to align incentives with operator success.
Early termination penalties are contract-dependent and generally structured to protect both parties.
Costs for adding new games or features typically depend on scope; providers often bundle updates in agreements.
Technical support and maintenance fees may be included or charged separately depending on service level agreements.
Pricing may vary by geographic market reflecting regulatory costs and market conditions.
BetGames offers some flexibility in negotiating commercial terms with operators.
Typical contract lengths range from 12 to 36 months.
Exclusive content deals and territorial exclusivity can be negotiated.
May require minimum revenue guarantees depending on partnership terms.
Intellectual property rights are retained by BetGames with licensing granted to operators under defined terms.
Contract disputes are managed through negotiated resolutions and legal channels per agreement terms.
Standard termination clauses include notice periods typically ranging from 30 to 90 days.
Non-compete and confidentiality agreements are standard in contracts to protect proprietary information.
Contracts include standard liability and indemnification clauses to manage risk.
Force majeure provisions are included to cover extraordinary events disrupting contract fulfillment.
Agreements explicitly outline regulatory compliance and operator responsibilities.
SLAs commonly guarantee high system uptime (99.9% or better) and performance standards.
Data handling policies ensure secure player data transfer or deletion upon contract termination.
Marketing and branding are subject to provider guidelines and regulatory compliance.
Operators must get prior approval for promotional campaigns involving provider content.
Contract amendments are managed through formal change control procedures.
Offers comprehensive technical support including integration, troubleshooting, and maintenance.
Support availability includes extended or 24/7 options depending on service tier.
Operators access support via phone, email, chat, and support ticket systems.
Technical issues are typically responded to within hours, with urgent issues prioritized.
Dedicated account management teams provide operator relationship and business support.
Consulting and advisory services offered to optimize game integration and commercial success.
Provides structured training programs for operator staff on game features and platform use.
May offer certification or accreditation programs for operator employees.
Delivers marketing collateral, promotional tools, and campaign support materials.
Assists operators with licensing processes and regulatory compliance documentation.
Provides hands-on implementation and integration support teams.
Premium support services may incur additional fees.
Employs escalation procedures, client account management, and support teams for timely resolution.
Clear escalation pathways are established for unresolved support issues.
On-site support and consultancy visits are available when required.
Typically guarantees 99.9% uptime or higher.
Maintains a consistent high uptime record in line with industry standards.
System maintenance and updates are scheduled with minimal disruption.
Robust disaster recovery and business continuity plans are implemented.
Uses backup systems and redundancy to ensure service reliability.
Provides detailed performance monitoring and reporting tools.
Ensures infrastructure scalability to handle traffic spikes during peak times.
Implements strong cybersecurity measures including encryption and intrusion detection.
Conducts regular security audits and penetration tests.
Maintains well-defined security incident response protocols.
Communicates transparently with clients regarding service disruptions.
May offer service credits or compensation for significant outages.
Employs data integrity protocols and encryption to protect data.
Holds relevant security and quality certifications to meet industry norms.
System performance metrics are tracked and reported regularly.
Exact R&D investment percentages are confidential but significant investment aligned with product expansion is indicated.
Employs a large team of developers and engineers within its 201-500 workforce.
Focus on upgrading RNG games, live game interactivity, and integrating novel betting formats.
Maintains dedicated teams focusing on innovation and product development.
Exploring advanced betting formats and AI-driven personalization features.
Actively incorporates operator and player feedback in development cycles.
Follows iterative agile development with release cycles aligned to market and client needs.
Collaborates with external studios and partners for content diversification.
Uses comprehensive QA and testing methodologies including automated and manual testing.
Prioritizes features based on market demand and operator strategic goals.
Offers beta testing and controlled rollouts for new products.
Employs legal and technical measures to protect intellectual property.
Utilizes agile and scrum methodologies for software development.
Ensures games are fully cross-platform compatible.
Designs with user experience and intuitive UI principles prioritized for engagement and accessibility.
Plans expansion into regulated markets including Ontario and additional European jurisdictions.
Pursues ongoing licensing in emerging regulated markets to expand global footprint.
Expansion strategy focuses on Europe, North America, South America, and Africa.
Developing further RNG slots and sports betting products.
No specific public information on M&A; focuses on strategic partnerships with operators.
Competes by innovating unique live content and diversifying game portfolio.
Invests in marketing campaigns, brand development, and product launches.
Exploring new operator partnerships and platform integrations.
Focuses on product innovation and multi-channel delivery to meet evolving player tastes.
Positions as a key innovator and partner in the evolving, consolidated iGaming market.
No information on proprietary hardware development.
Proactively obtains licenses and enhances compliance frameworks.
Strategy includes ongoing innovation, market expansion, and client service excellence.
Strong mobile-first approach with optimization for mobile and tablet devices.
Live dealer and streaming games remain core focus with continuous content updates.
Offers virtual sports betting products such as Twain Sport to capture esports and virtual sports market.
No confirmed active blockchain or cryptocurrency integrations.
Developing AI-driven personalization to tailor gameplay experiences.
Enhances player protection with betting limits, self-exclusion, and monitoring tools.
Targeting emerging regulated markets with tailored product strategies.
Supports diverse payment integrations to accommodate evolving player preferences.
Develops seamless gaming experiences across online, mobile, and land-based platforms.
Maintains rigorous compliance and transparent reporting.
Adheres fully to GDPR and data privacy laws ensuring secure data handling.
Invests in attracting and retaining skilled technical and product professionals.
Continuously innovates based on market feedback to meet expectations.
Utilizes cloud technologies to support scalable, resilient gaming delivery.
Optimizes games for fast loading and smooth performance.
Enhances analytics and BI capabilities for operator insights.
Continuously upgrading API integration features.
Implements ongoing security improvements.
Focuses on platform scalability for high concurrent users.
Adopts modern development frameworks.
Improves content management and delivery pipelines.
Exploring ML for analytics and player behavior prediction.
Enhances QA processes for higher reliability.
Implements modern collaboration tools internally.
Improves content management and delivery pipelines.
Pursing automation to improve operational efficiency.
Preparing for next-gen gaming technologies through innovation.
Upgrading legacy systems to modern standards.