Kiron Interactive is a software developer and game provider focused mainly on virtual sports and numbers games in the iGaming sector.
Kiron Interactive is a software developer and game provider focused mainly on virtual sports and numbers games in the iGaming sector.
Kiron’s most successful products include virtual sports games like Goal Premier (football), Jump Racing (steeplechase horse racing), virtual horse racing, motor racing games, and their flagship BetMan Omni omnichannel betting platform.
Kiron Interactive was founded in 2001.
The official website is https://kironinteractive.com
Direct contact details such as phone numbers and emails are not publicly listed; communication is primarily through the official website’s contact forms and LinkedIn.
Kiron Interactive was co-founded by Steven Spartinos and Jason Pretorius, who are current co-CEOs and owners.
South Africa
The main office is located in Johannesburg, South Africa, with additional presences in the UK and parts of Europe.
No publicly disclosed subsidiaries or complex corporate structures; operates as a privately held company.
Kiron Interactive is a privately held company, not publicly traded.
No public data on valuation; private company financials are generally confidential.
Key executives include co-CEOs Steven Spartinos and Jason Pretorius, along with senior executives such as Head of Business Development for Africa Ashalin Pounasamy.
Approximately 50 to 100 employees globally, including development, business, and operational staff.
Not publicly disclosed; similar-sized virtual sports providers typically generate multimillion-dollar annual revenues.
Revenue primarily comes from virtual sports games, numbers games, instant win games, and omnichannel platform provision to gaming operators.
Detailed breakdown unavailable; virtual sports and BetMan platform account for the majority, with numbers and instant games contributing smaller shares.
The company has experienced steady growth through geographic expansion, portfolio broadening, and licensing in new markets.
Kiron plans to expand further in Europe, Africa, and Latin America, growing its virtual sports portfolio and BetMan platform deployments.
Holds licenses from the UK Gambling Commission, Malta Gaming Authority, Alderney Gambling Control Commission, Gibraltar, Romania, and Hellenic Gaming Commission.
Licensed in the UK, Malta, Gibraltar, Romania, South Africa, Greece, and various regulated African markets.
Regulated by UKGC, MGA, Alderney, Hellenic Gaming Commission, and others depending on jurisdiction.
No publicly disclosed pending license applications or renewals.
Maintains ISO IEC 27001 certification and GLI certification for virtual gaming products, evidencing commitment to security and fairness.
No record of regulatory sanctions or penalties.
Integrates responsible gambling tools such as self-exclusion, deposit limits, and responsible gaming messaging in compliance with license requirements.
Utilizes certified RNGs, independent testing, and transparency practices to ensure fair gaming and player protection.
Complies with AML regulations through operator collaboration and supports KYC and due diligence processes.
Supports KYC verification by integrating with operator systems for player identity checks.
Games are certified by independent labs like GLI for fairness and compliance verification.
RNG systems are certified to guarantee randomness and fairness.
Fully compliant with GDPR and related data protection regulations, supported by ISO 27001 certification.
Provides audit and compliance reporting tools to operators and regulators to ensure regulatory adherence.
Systems and games undergo annual or as-required third-party audits and certifications.
Holds a significant niche market share as one of the largest providers of virtual sports globally.
Key competitors include Inspired Entertainment, Betradar (Sportradar), and Playtech in the virtual sports and virtual games sector.
Largest and most varied virtual sports portfolio, proprietary physics technology, high-quality CGI, and a versatile omnichannel platform.
Strongest market presence in South Africa, Europe (UK, Malta, Greece), and emerging African countries.
Well-regarded for product innovation, reliability, and support with numerous operator partnerships worldwide.
Recipient of EGR B2B Best Virtual Sports Supplier awards in 2021, 2022, and 2023.
Pricing is competitive and aligned with industry revenue share models; exact figures are confidential.
Largest virtual sports game range, BetMan Omni omnichannel platform, proprietary physics engines, and mobile-optimized Kiron Lite version.
Partnerships with major African operators such as SuperSportBet, Betika, and international partners including Wanabet in Europe.
Positions as an innovative leader in virtual sports, delivering advanced omnichannel betting solutions globally.
Strengths include technology, portfolio size, and geographic reach; specialization in virtual sports might limit diversification.
Leveraging virtual sports betting growth, mobile-first gaming, emerging African market demand, and omnichannel integration.
Maintains multiple licenses and certifications; adapts platforms and processes proactively for regulatory changes.
Known for pioneering proprietary physics engines, sophisticated CGI, and omnichannel virtual sports betting platforms.
Responsive with new product adaptations like lightweight mobile versions and proactive licensing in new territories.
Over 150 operators globally utilize Kiron’s software products.
Includes SuperSportBet, Betika, Hulu Sport in Africa, and Wanabet in Europe.
Serves online casinos, retail bookmakers, lottery operators, and mobile betting providers.
Collaborates with tier 1 to tier 3 operators, adapting solutions to diverse market needs.
Specific retention stats not public; industry leaders maintain high retention through service and innovation.
Uses industry events, direct sales, partnerships, reputation, and API-based integration to acquire clients.
Contracts generally last between 1 and 3 years, with options for renewal.
Offers exclusive partnerships particularly for strategic or regional client opportunities.
Provides comprehensive onboarding, integration support, and technical assistance to new clients.
Structured onboarding including integration, testing, customization, and launch support.
Offers training programs and educational resources to operators and their staff.
Successful expansion with African operators like SuperSportBet, supported by awards and increased market penetration.
Measures satisfaction via operator feedback, surveys, and performance monitoring.
Uses dedicated account managers, support tickets, and regular client communications.
Resolves disputes through contractual procedures, escalation paths, and client relationship management.
Provides comprehensive onboarding, integration support, and technical assistance to new clients.
Develops virtual sports, numbers games, instant wins, and casual game categories.
Releases are steady but prioritize quality and innovation over volume.
Develops branded and licensed content aligned with operator partnerships.
Sports (football, horse racing, motor racing), instant win, numbers/lotteries, and casual themes.
Offers demo and free-play versions to operators for trial and marketing.
Provides games with a range of volatility levels suitable for varied player profiles.
Typical RTP ranges between 90% and 98%, adjustable per operator and game type.
Focuses mainly on fixed odds and virtual sports betting; progressive jackpots are not core products.
Features multi-bet options, flash promotions, and loyalty integrations.
All games are fully optimized for mobile play, including a lightweight Kiron Lite version.
Supports multiple languages tailored to operator markets worldwide.
Implements localization for cultural preferences and regulatory requirements.
Incorporates accessibility features as per industry standards to support inclusive gaming.
Uses proprietary physics engines, CGI technology, HTML5, and modern cross-platform frameworks.
Games are developed in HTML5 with advanced CGI for realistic graphical presentation.
Provides unified, well-documented APIs for streamlined integration with operator platforms.
Integration processes are designed for simplicity with dedicated technical support.
Offers comprehensive and regularly updated technical documentation for operators.
Provides white label and turnkey solutions, including the BetMan Omni platform.
Operators have control over game configuration such as RTP settings, odds margins, and betting options.
Offers real-time reporting, business intelligence dashboards, and performance analytics tools.
Supports real-time data feeds and gaming statistics for operator decision-making.
Implements robust encryption, secure RNG, and ISO 27001-compliant security for data and games.
Manages continuous game updates and maintenance with coordinated operator support.
Conducts load testing and performance optimization to ensure smooth gameplay under heavy traffic.
Games and platforms are compatible with various wallet systems through API integration.
Supports integration with operators’ payment processing systems but does not directly process payments.
Kiron focuses on virtual sports platforms rather than full casino management systems.
BetMan platform includes back-office tools for player management, risk control, and compliance reporting.
Offers sportsbook-style fixed odds betting solutions primarily focused on virtual sports.
Platform includes player account management, CRM capabilities, and loyalty program integration.
BetMan platform provides tools for managing bonuses and promotional campaigns.
Supports CRM features integrated with operator systems for player engagement.
No public data specifically confirming affiliate management system inclusion.
Provides marketing toolkit features including flash promotions, loyalty incentives, and campaign management.
Integrates responsible gambling controls such as betting limits, self-exclusion, and player protection.
Provides detailed business intelligence reporting to support operator decision-making.
Supports multi-currency and multi-language capabilities for global market operation.
Does not offer direct payment processing; integrates with operator financial systems.
Includes standard anti-fraud and prevention systems aligned with compliance requirements.
Includes regulatory reporting tools within the operator platform management suite.
Platform architecture is scalable for omnichannel deployment across retail, mobile, and online.
Invests in advanced CGI, physics engines, mobile optimization, and data-efficient technologies.
No verified information on VR or AR game development.
No publicly known efforts in blockchain or cryptocurrency integration.
No specific AI or machine learning feature implementations publicly available.
Offers mobile-optimized and lightweight products targeting mobile-first users.
Continues development optimizing for online, mobile, and retail multi-device usage.
Provides operator-centric data analytics and game performance personalization features.
No public information on patents or proprietary technology applications.
Keeps innovative edge by advancing virtual sports realism, omnichannel reach, and mobile solutions.
Invests continually in R&D focusing on content, platform scalability, and technology evolution.
No specific disclosed partnerships with startups or academic institutions.
Pioneered proprietary physics engine integration and high-quality CGI in virtual sports gaming.
Designs products for seamless cross-platform gameplay across desktop, mobile, and retail.
Roadmap includes expansion of mobile capabilities, game portfolio diversity, and omnichannel solution enhancement.
Offers revenue share, fixed fee, and licensing models tailored to operator agreements.
Common revenue share models range between 20% and 40%, based on contract specifics.
Setup and integration fees vary, often depending on turnkey versus API integration scope.
Some contracts may include wagering volume minimums according to operator scale.
Pricing tiers are commonly customizable based on operator size and service level.
Long-term contracts and high-volume operators often qualify for discounts or incentives.
Kiron's pricing remains competitive in the virtual sports software segment.
Additional charges may apply for bespoke integrations or premium features.
Payment terms range from monthly to quarterly billing, depending on agreements.
Offers performance-based pricing linked to operator revenue or volume in some contracts.
Contracts typically include penalties or fees for early termination to safeguard provider investments.
Adding new content or features can involve additional costs depending on agreement terms.
Technical support and maintenance fees can be bundled or separately billed per SLA.
Pricing may be adjusted by geography to align with local market economics.
Kiron generally negotiates terms flexibly to fit operator and market needs.
Contracts typically range 1-3 years with renewal options.
May offer limited exclusivity or territorial rights for strategic partners.
Performance guarantees may be required in specific operator contracts.
Kiron retains IP rights; operators receive licenses for use under contract terms.
Dispute resolution involves mediation or arbitration per contractual clauses.
Notice periods usually range between 30 and 90 days for contract termination.
Non-compete and confidentiality agreements are standard to protect proprietary information.
Contracts include indemnification clauses to limit liability exposure.
Force majeure clauses included to address extraordinary events impacting contract performance.
Contracts detail regulatory compliance duties and operational responsibilities.
SLAs typically guarantee 99.9% uptime with penalties for non-compliance.
Data handling protocols upon contract end comply with GDPR and privacy regulations.
Operators must follow marketing guidelines to ensure brand consistency and legal compliance.
Promotional activities require provider approval to ensure regulatory and brand compliance.
Amendments require mutual consent and formal documentation.
Provides 24/7 technical support including troubleshooting, integration, and operational assistance.
Support availability is 24/7 to address operator needs promptly.
Support channels include phone, email, live chat, and ticketing systems.
Known for rapid technical issue response to minimize operator downtime.
Dedicated account managers provide ongoing relationship management and client support.
Offers consulting services for product strategy, compliance, and market entry.
Provides structured training and educational resources for clients and operator staff.
Offers certification programs to ensure operator staff are competent and compliant.
Supplies marketing materials and campaign support tools to operators.
Assists clients with meeting regulatory requirements and licensing procedures.
Provides comprehensive implementation and integration support for new clients.
Premium support packages may incur extra fees based on service levels.
Resolves disputes through contractual procedures, escalation paths, and client relationship management.
Uses multi-tiered escalation paths to resolve persistent technical or operational problems.
On-site support and consultancy available for key operators upon request.
Typically guarantees system uptime of 99.9% or higher.
Maintains a strong history of platform uptime and reliable operations.
Handles maintenance and updates typically during low-traffic hours to reduce disruption.
Has disaster recovery and business continuity plans ensuring operational resilience.
Implements backup systems and redundancies for data protection and uptime.
Provides detailed performance monitoring and real-time reporting tools.
Utilizes scalable infrastructure to manage demand spikes.
Employs encryption protocols, intrusion detection, and ISO 27001 compliant cybersecurity measures.
Conducts regular security audits and penetration testing to identify vulnerabilities.
Established protocols for security incident detection, response, and resolution.
Communicates service issues promptly via account management and support teams.
Service agreements often include compensation or credits for prolonged downtimes.
Employs encryption, access controls, and audit logs to ensure data integrity and protection.
Holds ISO IEC 27001 and GLI certifications demonstrating data security and game fairness.
Regularly measures and reports system performance to stakeholders.
Specific R&D investment percentages are undisclosed; leading firms often allocate significant revenue to R&D.
Around 30 to 50 developers and engineers specializing in virtual sports development.
Focused on content expansion, mobile optimization, platform scaling, and innovation in virtual sports.
Maintains dedicated development teams focused on proprietary technology and game innovation.
Investigates advancements in CGI, physics engines, and data-efficient mobile gaming technologies.
Integrates operator and market feedback systematically into product development cycles.
Development cycles typically last several months focusing on quality, testing, and certification.
Collaborates with external developers and studios as needed to enhance portfolio diversity.
Utilizes automated and manual testing, third-party certification, and pre-release trials for QA.
Prioritizes features based on operator demand, player engagement, and regulatory compliance.
Offers beta testing programs and early product access in partnership with select operators.
Protects IP via legal protections, confidentiality agreements, and secure development environments.
Employs Agile and Scrum methodologies for efficient software development and delivery.
Ensures all games and platforms are compatible across desktop, mobile, and retail channels.
Designs user interfaces prioritizing ease of use, rapid gameplay, and multi-device accessibility.
Targets expansion into regulated European, African, and Latin American markets.
Actively pursues licenses to broaden regulated market access, detailed application statuses confidential.
Strategic expansion focus on Europe, Africa, and Latin America is ongoing.
Considering expansion into instant win and newer casino game verticals alongside virtual sports.
No public announcements on M&A; strategic partnerships are key to their growth approach.
Competes by emphasizing product innovation, large portfolio, and strong global operator relations.
Invests in sales and marketing globally to enhance brand presence and attract operators.
Exploring digital distribution and omnichannel platforms including TV-based betting in Africa.
Adapts offerings with mobile-optimized and low-data games to meet player demand shifts.
Positions as a leading consolidator in virtual sports, utilizing technology and market reach.
No information on hardware or proprietary infrastructure development.
Tackles regulatory challenges via proactive licensing and platform compliance upgrades.
Maintains competitiveness through continuous innovation, market expansion, and operational excellence.
Strong focus on mobile-first design with light and responsive gaming platforms.
No public strategy related to live dealer or streaming game products.
Capitalizes on virtual sports growth linked with esports and digital sports betting trends.
No public data on blockchain or cryptocurrency strategy.
No public confirmation of AI-driven personalization implementations.
Actively integrates responsible gambling tools in line with regulatory requirements and industry best practices.
Targets emerging African and Latin American markets with tailored, data-efficient gaming solutions.
Supports operator payment system integrations and adapts to modern payment trends utilized by operators.
Develops seamless omnichannel gaming via BetMan Omni platform for retail, online, and mobile deployment.
Maintains agility in licensing, technology upgrades, and compliance frameworks to meet increasing regulations.
Employs strong data privacy protections aligned with GDPR and ISO 27001 standards.
Focuses on acquiring skilled personnel and retaining talent to drive innovation and business growth.
Continuously upgrades products and platform features based on operator and player feedback.
Utilizes cloud infrastructure to ensure scalable and flexible platform performance.
Invests in optimizing game code and light versions to enhance load times and user experience.
Develops analytics and BI tools integrated within platform dashboards for operator insights.
Regularly improves APIs to facilitate easier and faster operator integration.
Implements ongoing security upgrades including encryption, patch management, and vulnerability scans.
Committed to enhancing platform architecture for high scalability and operational flexibility.
Follows evolving technology stacks compatible with HTML5 and CGI-based game development.
Improves content management systems for efficient delivery and multi-platform support.
No public details on machine learning or predictive analytics feature development.
Maintains rigorous QA with automated/manual testing and feedback loops to improve product quality.
No specific publicly available information on new communication or collaboration tools.
Improves content management systems for efficient delivery and multi-platform support.
Pursues automation in platform deployment and operational management for efficiency gains.
Focuses on next-generation gaming with advanced CGI and physics technology improvements.
Undertakes modernization of legacy systems to support omnichannel scalability and new features.