Shufti Pro is a global AI-powered identity verification and AML screening solutions provider specializing in secure, fast digital identity verification for gaming platforms and other industries. Their technology safeguards against identity theft, fraud, and financial crime while ensuring regulatory compliance in the online gaming and gambling sectors.
Shufti Pro is a software developer specializing in identity verification, KYC (Know Your Customer), AML (Anti-Money Laundering), and fraud prevention solutions tailored for gaming and other regulated industries.
The primary purpose of Shufti Pro’s products is to provide fast, accurate player verification and AML compliance tools to online gaming operators, ensuring secure user onboarding, age verification, fraud prevention, and adherence to regulations worldwide.
Shufti Pro serves multiple gambling verticals including online casino, online poker, sportsbook, and other online gaming platforms requiring KYC, AML, and identity verification solutions.
Shufti Pro operates primarily on a B2B business model providing identity verification and compliance solutions to gaming operators, platforms, and software providers.
Shufti Pro stands out with its AI-powered platform capable of verifying identities in real time across 230+ countries, supporting over 3,000 document types and 150+ languages, combined with multi-layer biometric authentication and enhanced due diligence.
Shufti Pro Limited
Shufti Pro was founded in 2016.
Shufti Pro is registered primarily in the United Kingdom.
The primary office is located in London, United Kingdom, with a strategic global presence serving clients worldwide.
Shufti Pro has been on the market for approximately 9 years, since its founding in 2016.
The development and overall employee headcount ranges between 51 to 200 employees.
The platform and verification tools support 150+ languages, enabling convenient global use.
Shufti Pro provides comprehensive regional localization, with identity and AML screening capabilities applicable in more than 230 countries and territories worldwide.
Shufti Pro’s mission is to accelerate global trust and security by providing advanced AI-powered identity verification and compliance solutions to create a safe, fraud-free online environment.
Shufti Pro is a privately held company.
Specific awards are not verified, but the company holds multiple certifications related to KYC/AML compliance and data protection standards required in regulated gambling industries.
Shufti Pro participates in various professional gambling industry forums and compliance initiatives, aligning with regulatory bodies and standards such as GDPR and AML directives to support operators.
Key milestones include global expansion to serve 230+ countries, development of AI-driven real-time identity verification with accuracy above 98%, multi-layer biometric authentication, and U.S. state gaming licenses in 13 states.
No publicly disclosed plans for IPO or public investment attraction are currently available.
Shufti Pro offers partner and reseller programs aimed at integrators and gaming operators to embed their verification technology into broader platforms.
Shufti Pro supports responsible gambling initiatives through age verification, player identity authentication, transaction monitoring, spending limit enforcement, and self-exclusion compliance tools aligned with industry regulations.
No specific environmental standards are publicly listed; however, as a technology company, energy-efficient data center and cloud practices typically apply in the industry.
Training programs are generally provided for clients to correctly integrate and use Shufti Pro’s verification APIs and compliance tools, supporting compliance readiness.
The development strategy focuses on enhancing AI accuracy, expanding biometric authentication, integrating new global regulatory requirements, and advancing seamless verification within emerging gaming verticals.
Shufti Pro is expanding its footprint in regulated U.S. states and worldwide markets, including Europe, Asia-Pacific, and Latin America.
Shufti Pro maintains dedicated R&D teams focused on AI, biometric technologies, machine learning, and regulatory compliance innovations.
The company leverages advanced AI algorithms, facial biometrics, machine learning, liveness detection, and real-time data processing to meet evolving security and compliance trends in iGaming.
There is no specific public information on dedicated startup support programs, but Shufti Pro collaborates widely with innovative technology partners.
Precise market share data in the identity verification segment for gaming is not publicly available, but Shufti Pro is recognized as a leading global provider in KYC/AML solutions.
Competitors include Jumio, Onfido, IDnow, Veriff, and Trulioo in the identity verification and compliance space for gaming.
Shufti Pro’s competitive advantages lie in its AI-driven platform that delivers rapid, highly accurate global identity verifications with extensive document support and compliance tools tailored for iGaming.
Currently serving customers globally with significant presence across Europe, North America, Asia, Latin America, and the Middle East.
Shufti Pro targets online gaming operators, iGaming platforms, casinos, sportsbooks, and regulated gambling businesses requiring comprehensive KYC and AML compliance solutions.
There is no specific information indicating Shufti Pro offers white-label solutions; their services are typically integrated via API into partner platforms.
Pricing is generally structured based on volume of verifications, customization complexity, and compliance requirements, common in SaaS-based identity verification providers.
The go-to-market strategy includes industry partnerships, certifications, digital marketing, participation in gambling and fintech conferences, and direct engagement with regulated operators.
Shufti Pro distributes its services primarily through direct API integrations and partnerships with gaming platforms and software integrators.
Not applicable as Shufti Pro does not develop games but provides compliance and verification software.
Not applicable as they provide identity verification tools rather than game types.
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The platform interface supports customization to fit client integration needs but not gaming interface personalization.
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Supports identity verification for crypto casinos and crypto-asset transactions within gaming platforms.
No verified information on blockchain technology integration.
Shufti Pro’s solutions are cloud-based and leverage AI, machine learning, and biometric authentication platforms.
Shufti Pro supports cloud-based deployment for scalable, fast verification services.
No specific public information on Docker or Kubernetes compatibility.
Uses secure, scalable databases typical for SaaS verification platforms, details unspecified.
Likely adopts microservices architecture for scalable and modular API services, industry standard.
Provides comprehensive APIs for integration into gaming platforms and compliance workflows.
Supports RESTful APIs for seamless integration with operator systems.
No verified information on GraphQL support.
Supports common data formats like JSON and XML for data exchange.
Real-time identity verification and continuous AML screening capabilities are core features.
Uses standard internet protocols with secure communication channels (HTTPS, TLS).
No specific information on WebSocket support; typical identity verification API patterns use REST.
Standard low bandwidth required for API calls; optimized for quick document and biometric uploads.
Implements data caching for faster verification response times as per industry best practices.
Likely uses CDN for content delivery and document processing acceleration.
Employs load balancing for high availability and scalability.
Supports automatic scaling to handle fluctuating verification volumes.
Integrated performance and security monitoring systems in place.
Uses centralized logging for audit and troubleshooting purposes.
Provides analytics dashboards to monitor verification performance and compliance metrics.
No specific information on A/B testing support.
Offers sandbox environments for testing and development integration.
Supports API versioning to maintain backward compatibility during updates.
Provides SDKs, API documentation, and testing tools for developer integration.
SDKs available for popular languages such as JavaScript, Python, PHP, Java, and .NET.
Incorporates automated testing in platform development lifecycle.
Utilizes continuous integration and deployment tools to enable rapid updates and stability.
Likely practices blue-green deployment for minimal downtime releases.
Maintains rollback capabilities to mitigate issues during updates.
Monitoring systems track platform and API response performance.
Uses distributed tracing for debugging and performance optimization in microservices architecture.
Employs profiling tools to optimize AI processing and system performance.
No verified public info on hot-swapping components.
No specific hardware requirements; services are cloud-hosted, allowing lightweight client-side integration.
Platform supports multi-tenancy for serving multiple operators under one system.
Scales to support a large number of concurrent verification requests; no exact number publicly available.
Supports horizontal scaling for large-scale deployments.
Provides low-latency verification responses typically within seconds.
Globally distributed data centers and services to ensure local compliance and performance.
Implements disaster recovery measures and geographic redundancy.
Not applicable; Shufti Pro is not a game provider.
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Supports zero-downtime updates through cloud-based deployment methodologies.
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Supports cross-platform integration on desktop, mobile, and web applications.
Integration supports adaptive UI for different client screen sizes.
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Integrates with numerous third-party AML databases, watchlists, and global sanctions lists.
Supports integration with operator CMS for KYC and compliance data flow.
Compatible with payment gateways for identity verification during transactions.
Enables CRM system integration for enhanced player management.
Supports marketing tools integration for compliance and user engagement tracking.
Supports affiliate system integration indirectly through compliance data sharing.
Provides data export to business intelligence tools for operator analytics.
Enables integration for automated compliance and regulatory reporting.
Supports multiple user registration authentication methods including document uploads and biometric checks.
Supports two-factor authentication as part of multi-layered verification processes.
Comprehensive KYC system with real-time document and biometric verification.
Automated document verification with AI-based OCR and fraud detection.
Robust age verification tools with multi-factor authentication to prevent underage access.
Supports geolocation checks for regulatory compliance in player verification.
Facilitates integration with self-exclusion tools and systems through verified player data.
Supports validating and enforcing betting and deposit limits based on player profiles.
Assists operators in compliance by identifying players eligible for cooling-off periods.
Integrates behavioral analytics to flag suspicious or risky gaming behaviors.
Real-time alerts on suspicious activity and potential fraud attempts.
Not a direct feature but integrates with operator systems that manage VIP programs.
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Enables player segmentation data to support tailored operator compliance and marketing efforts.
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Supports CRM integration to enhance user profile management and compliance.
Integrates with email marketing systems for verification-based communications.
Supports SMS notification integration for verification and compliance alerts.
Supports push notifications integration related to account verification status.
Not directly provided but can be integrated via operator systems.
Not specifically part of Shufti Pro services.
Provides multi-tiered technical support for enterprise clients.
Offers multilingual support across verification processes and client assistance.
Provides knowledge base and documentation for platform integration and usage.
Supports video-based biometric verification and liveness detection.
Enables operators to block or restrict accounts based on verification outcomes.
Supports temporary account freezing features via integration.
Not a core service provided; handled by operator platforms.
Fully GDPR compliant, ensuring secure data handling and privacy.
Supports client compliance with data deletion rights under GDPR.
Enables export of user data in standard formats for regulatory requests.
Integrates with multiple payment systems for identity verification at point of transaction.
Supports verification processes linked to bank transfer payments.
Supports verification for platforms accepting cryptocurrency payments.
Compatible with e-wallet verification processes.
Supports mobile payment verification integrations.
Verifies identity linked to prepaid card transactions.
Enables real-time verification supporting instant deposits.
Supports compliance checks for scheduled deposits.
Facilitates rapid verification to support faster withdrawals.
Can integrate with automated withdrawal systems for secure processing.
Supports operators in enforcing deposit and withdrawal limits based on risk profiles.
Supports multi-currency identity verification relevant to cross-border operations.
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Supports platforms offering both fiat and crypto currency transactions.
No verified information on decentralized finance protocols integration.
No verified information on support for crypto staking.
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Comprehensive AML system with continuous transaction and user monitoring.
AI-driven automatic transaction screening to detect suspicious or fraudulent activity.
Continuous screening against global sanctions watchlists and PEP lists.
Supports suspicious activity reporting as required by regulators.
Not a core feature; usually handled by operator systems.
Supports automatic report generation for regulatory compliance.
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Indirect support through integrated verification data.
Helps prevent fraud-related chargebacks via identity verification.
AI-powered fraud detection for payments integrated into verification workflows.
Compatible with systems supporting 3D Secure authentication.
No direct credit risk assessment provided.
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Holds multiple security certifications applicable to identity verification and data protection.
Complies with ISO 27001 standards for information security management.
No specific PCI DSS certification publicly stated but follows industry standard security practices.
Fully supports GDPR security compliance across all data handling and processing.
Holds licenses and certifications relevant to gaming authorities in 13 U.S. states.
Not specifically certified by eCOGRA.
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Undergoes regular security audits to maintain compliance and secure operations.
Conducts penetration testing to identify and mitigate vulnerabilities.
No verified information about bug bounty programs.
Data encryption at rest is implemented.
Data encryption in transit is implemented.
Provides secure end-to-end encryption in verification processes.
Employs secure cryptographic key management systems.
No publicly verified information on Hardware Security Module support.
Maintains intrusion detection systems for platform security.
Employs DDoS protection to ensure service availability.
Uses firewalls and web application firewalls (WAF) for protection.
Implements rate limiting to prevent abuse of APIs.
Continuous security monitoring systems in place.
Supports Security Information and Event Management (SIEM) integration.
Provides automatic alerts for security incidents.
Maintains incident response procedures and teams.
Backup and disaster recovery systems are in place for business continuity.
Geographic redundancy supports high service availability.
Not publicly specified but follows IT best practices for RTO/RPO.
Business continuity planning and disaster recovery frameworks are established.
Role-based access control is implemented for secure user management.
Supports detailed role-based access control for client and internal use.
Maintains comprehensive audit trails for all verification and access actions.
Provides built-in analytical tools for compliance and operational insights.
Supports real-time analytics for user verification and fraud trends.
Offers dashboards for operators to monitor verification statuses and compliance.
Allows creation of custom reports tailored to client needs.
Supports automatic report generation for regulatory compliance.
Enables scheduling of recurring reports.
Supports exporting data in multiple common formats.
Uses data mining techniques to detect fraud patterns and compliance risks.
Employs predictive analytics for risk management and fraud prevention.
Utilizes machine learning to enhance identity verification accuracy and fraud detection.
Integrates behavioral analytics to identify suspicious gaming activity.
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No direct features reported.
Technical support via email, phone, and client portals.
24/7 technical support is offered for critical clients and integration issues.
Provides multi-tier technical support including escalation paths.
Supports remote diagnostics for troubleshooting integration and platform issues.
On-site support availability may be provided upon client agreement.
Utilizes a ticketing system to manage support requests.
Service level agreements (SLA) are offered with guaranteed uptime and support response times.
Priority support available for premium and enterprise clients.
Dedicated account and support managers are assigned to key clients.
Provides migration support for integrating or switching identity verification systems.
