Major Achievements
• Instrumental in leading Aristocrat’s product innovation and global expansion, including the successful launch of several high-performing gaming machine titles and cabinets.
Current Job Title
Chief Product Officer
Current Company
Aristocrat Gaming
Company Website
https://www.aristocratgaming.com/
Biography
Matthew Primmer is an accomplished executive in the global gaming industry, currently serving as Chief Product Officer at Aristocrat Gaming. With a career spanning over two decades, Primmer has held various senior roles within Aristocrat, contributing significantly to the company’s product strategy and innovation in land-based gaming. He is recognized for his expertise in product development, market expansion, and leadership in driving Aristocrat’s portfolio of gaming machines and solutions.
Business Verticals
Casino, Gambling, Gaming, Online Casinos
Place of Birth
Australian
Geographic Markets
Global, Europe, Asia-Pacific, North America, Australia
Education
• Queensland University of Technology, Bachelor of Business (Marketing), 1997–2000
Professional Strengths
• Product strategy and innovation
• Leadership in cross-functional teams
• Market expansion and product commercialization
Years of Experience
20
Location
-
Sydney, Council of the City of Sydney, New South Wales, Australia
Recent News
• Aristocrat Gaming announced new product launches under Primmer’s leadership at G2E 2023, highlighting advancements in slot machine technology and player engagement (Source: Aristocrat Gaming Press Release, October 2023)
Media Appearances
• Featured speaker at G2E Las Vegas 2022 (Global Gaming Expo), discussing product innovation and market trends (Source: G2E Speaker List, 2022)
• Interviewed by GGB Magazine on Aristocrat’s product roadmap and industry outlook (Source: GGB Magazine, 2022)