iGaming software developer and game provider specializing in online casino arcade-style and multiplayer games.
iGaming software developer and game provider specializing in online casino arcade-style and multiplayer games.
Known for pioneering arcade-style casino games including crash games, mine games, and Plinko, with an emphasis on unique, non-traditional game formats.
Launched in 2023 as part of the 1X2 Network's expansion.
The 1X2 Network official site and associated platforms, including https://1x2network.com and branded domains associated with AD LUNAM within the network.
Specific direct contact details are not publicly available; typically contact is via the 1X2 Network corporate communication channels including online contact forms and support emails.
AD LUNAM is owned by 1X2 Network; key leadership includes Kevin Reid (CEO of 1X2 Network) and Alex Ratcliffe (Chief Product Officer).
United Kingdom (1X2 Network is UK-based, and AD LUNAM operates under its umbrella).
Main offices aligned with 1X2 Network headquarters in the UK, with development teams likely distributed across regions connected to 1X2 Network operations.
AD LUNAM is a brand/studio within the 1X2 Network multi-studio structure, alongside brands like 1X2gaming and Iron Dog Studio.
Privately held entity as part of 1X2 Network, which itself is not publicly traded.
Specific valuation data for AD LUNAM is not publicly disclosed; 1X2 Network is an established mid-sized iGaming group.
Kevin Reid (CEO 1X2 Network), Alex Ratcliffe (Chief Product Officer), and internal AD LUNAM studio leadership focused on game design and development.
Exact employee count for AD LUNAM is not publicly available; likely a focused team within 1X2 Network’s total workforce.
Financial specifics for AD LUNAM are undisclosed; 1X2 Network reports steady revenue growth as a multi-studio iGaming provider.
Revenue primarily from online casino game development, distribution, and licensing within operator partnerships.
No detailed breakdown available; revenue likely weighted towards slot and arcade games within the casino software segment.
AD LUNAM as a brand launched in 2023; 1X2 Network has shown consistent growth over the years, expanding portfolio and market reach.
Plans include expanding innovative arcade and multiplayer gaming content, increasing branded content offerings, and enhancing operator engagement.
Operates under 1X2 Network licenses including UK Gambling Commission (UKGC) and Malta Gaming Authority (MGA).
Licensed to operate in regulated markets covered by UKGC, MGA, and other European jurisdictions.
Primarily regulated by UKGC and MGA for compliance with gaming regulations and player protection.
No public information on pending license applications or renewals related to AD LUNAM specifically.
Holds certifications required under 1X2 Network licenses including fair gaming, responsible gambling, and security standards.
No publicly reported regulatory sanctions or penalties against AD LUNAM or 1X2 Network in relation to AD LUNAM.
Implements responsible gambling measures aligned with UKGC and MGA guidelines to protect players and promote safe gambling.
Uses certified games tested by independent labs with RNG certification to ensure fair play and secure player environments.
Follows AML policies mandated by regulatory licenses, including transaction monitoring and due diligence.
Supports KYC processes as part of operator compliance demands, facilitating third-party verification systems integration.
Games undergo certification by reputable independent testing labs (e.g., iTech Labs, GLI) under regulatory requirements.
RNG technology is certified and audited regularly to ensure randomness, fairness, and compliance.
Complies fully with GDPR and data protection regulations applicable to EU and UK markets.
Provides audit and compliance reporting as required by regulatory authorities and operator contracts.
Regular audits of systems and games occur as per regulatory and internal compliance schedules.
A niche player expanding within the online casino arcade and social games segment under the 1X2 Network umbrella.
Competes with other innovative iGaming studios like Relax Gaming, Pragmatic Play, Hacksaw Gaming, and Yggdrasil in arcade and slot games.
Unique focus on multiplayer social arcade games targeting Gen Z, innovative game mechanics, and strong backing of established 1X2 Network.
Strong presence in regulated European markets including UK, Malta, and other European Economic Area countries.
Emerging positive reputation for innovation and fresh gaming concepts appealing to younger player demographics.
No publicly listed awards specifically for AD LUNAM yet; 1X2 Network has industry recognition.
Pricing structures align competitively with similar mid-sized iGaming studios focusing on innovation and operator flexibility.
Combines cutting-edge arcade multiplayer games with simplicity and bold mechanics designed specifically for younger audiences.
Strong partnerships via 1X2 Network operator relations and distribution agreements.
Positioned as a disruptor innovating arcade vertical within online gambling, complementing existing 1X2 Network brands.
Strengths include innovative content and social gaming focus. Weaknesses are typical early-stage brand recognition challenges.
Capitalizes on rising demand for social multiplayer games, arcade-style casino experiences, and Gen Z targeting.
Benefits from 1X2 Network’s established compliance frameworks and adapts quickly to regulatory changes.
As a new studio, AD LUNAM is positioned as an innovation hub for fresh game mechanics and social features.
Demonstrates agility through its focus on evolving player preferences, aided by 1X2 Network resources.
Exact number is not public; operators running 1X2 Network titles likely have access to AD LUNAM games.
Clients include various international online casino operators partnered with 1X2 Network.
Serves online casino operators looking for innovative, arcade-style gaming content targeting younger players.
Works with a range of operator tiers, leveraging 1X2 Network's broad industry relationships.
No specific data; 1X2 Network overall maintains strong client retention via diverse game portfolios.
Uses industry events, operator relationships, and innovative product launches to attract clients.
Standard multi-year agreements typical in iGaming software provider partnerships.
Likely offers exclusivity on select titles or content through individual operator agreements.
Provides onboarding support, technical assistance, and product training to new operators.
Structured onboarding integrated with 1X2 Network’s platform systems and technical support teams.
Offers training programs for operators on product features, compliance, and support.
No detailed public case studies specific to AD LUNAM yet due to recent launch.
Client feedback surveys and ongoing operator account management used to gauge satisfaction.
Formal communication channels and partnership reviews facilitate feedback collection.
Established dispute resolution protocols through 1X2 Network partnership management.
Provides onboarding support, technical assistance, and product training to new operators.
Arcade style, multiplayer social casino games, including crash, mine, Plinko, and branded content.
Releases multiple new titles annually in line with multi-studio network planning.
Yes, capable of developing branded and licensed content as part of 1X2 Network strategies.
Arcade, social, casual, multiplayer, and casino themes oriented toward younger player engagement.
Yes, demo and free play versions typically available for operator integration and player trials.
Offers a range of volatility to appeal to different player risk preferences.
RTP typically ranges within standard industry levels, usually 95%-97%.
No specific emphasis on progressive jackpots; focus is primarily on arcade and social game experiences.
Implements innovative bonus mechanics, social interactivity, and arcade-style engagement features.
Games are fully optimized for mobile devices with HTML5 technology.
Supports multiple languages relevant to regulated markets, ensuring localization.
Games include localization for different languages and cultures as part of operator solutions.
Industry-standard accessibility features may be implemented to ensure broad player inclusion.
Utilizes modern HTML5 technology and game development frameworks aligned with 1X2 Network standards.
Primarily HTML5-based games for cross-platform compatibility.
Provides APIs for smooth integration into operator platforms, consistent with 1X2 Network API capabilities.
Designed for straightforward integration into diverse casino operator platforms.
Comprehensive technical documentation available to operator partners for integration and support.
Operates as a game studio brand; turnkey or white label solutions are managed by 1X2 Network.
Operators typically can configure game settings and RTP within regulatory limits.
Provides reporting and analytics tools integrated through operator backend systems.
Supports real-time gaming data and statistics via API and operator backends.
Strong security protocols follow 1X2 Network standards including encryption and fraud prevention.
Regular updates and maintenance managed by the 1X2 Network technical teams.
Conducts performance optimization and load testing to ensure stability and smooth gameplay.
Compatible with various wallet systems as integrated through operator platforms.
Payment methods managed by operators; games integrate seamlessly with operator payment infrastructures.
Does not independently offer casino platform; functionality provided by 1X2 Network.
Back office and admin tools provided at the 1X2 Network platform level.
AD LUNAM focuses on casino games; sportsbook solutions are outside its scope.
Player management features handled by operator platforms and 1X2 Network infrastructure.
Bonus features embedded in game mechanics; broader promotion tools operated by casino platforms.
CRM capabilities provided via the operator and 1X2 Network platform integrations.
Affiliate management is typically operated by casino operators, not the game studio itself.
Provides marketing support materials but core campaign tools are operator-based.
Games include responsible gambling reminders and limits per regulated market requirements.
Reporting and business intelligence features are available through operator dashboards.
Supports multi-currency and multi-language operations through integration with operator systems.
Payment and financial management tools are operator responsibilities; integration supported.
Implements anti-fraud measures consistent with 1X2 Network security practices.
Compliance reporting tools integrated at network and operator platform levels.
Built with scalable architecture leveraging 1X2 Network technology infrastructure.
Focuses on advanced social and multiplayer gaming tech; no public focus on blockchain or VR yet.
No current VR or AR game offerings publicly announced.
No verified information on blockchain or cryptocurrency integration efforts.
Uses data analytics and may explore AI-driven personalization but no confirmed details publicly.
Provides fully mobile-optimized games targeting mobile-first player experience.
Continues development for cross-platform compatibility including desktop and mobile.
Likely integrates data analytics for player behavior insights, enhancing game personalization.
No publicly known patents related to AD LUNAM proprietary technology.
Leverages 1X2 Network’s technology base to adapt swiftly to emerging gaming trends.
Invests in R&D focused on arcade game innovation and player engagement.
No public information about formal collaborations with startups or academic institutions.
Pioneers multiplayer arcade mechanics and social interactive game features for casino markets.
Designs games with cross-platform compatibility for seamless player experience across devices.
Focused on expanding game portfolio with new arcade and social concepts while enhancing technology integration.
Revenue primarily through licensing and revenue share agreements with operators.
Industry standards range 30%-50% revenue share; specifics not publicly disclosed.
Typical industry setup and integration fees apply; specifics on AD LUNAM not publicly available.
Commonly operators have minimum volume or performance requirements per contract, specifics vary.
Likely offers flexible pricing packages depending on operator size and needs.
Discounts or incentives often provided for long-term or high-volume operator agreements.
Pricing levels align competitively with other mid-sized innovative iGaming providers.
Additional fees may apply for premium features or bespoke development services.
Standard payment terms and billing cycles vary by contract, typically monthly or quarterly.
Performance-based pricing models may be available as part of flexible agreements.
Early termination clauses with penalties are standard to protect business interests.
Adding new games or features may incur development and integration costs borne by operators.
Support and maintenance fees usually included in contracts or charged separately depending on agreement.
Pricing can vary by region reflecting regulatory costs and market conditions.
Providers typically negotiate terms to suit operator needs and market contexts.
Contract lengths typically range from 1 to 3 years with renewal options.
May offer exclusive rights for specific markets or games based on partnership deals.
Performance guarantees or minimum revenue commitments often part of commercial contracts.
Licensing terms maintain IP rights with provider while granting operator use rights.
Disputes resolved through contractual provisions including negotiation, mediation, or arbitration.
Contracts include termination clauses with standard notice periods (e.g., 30-90 days).
Includes confidentiality and non-compete clauses to protect proprietary information.
Agreements typically include indemnification clauses limiting liability for both parties.
Standard force majeure provisions cover unforeseen events affecting contract fulfillment.
Contracts specify adherence to regulatory and compliance obligations by both parties.
SLAs guarantee uptime and performance levels aligned with industry standards (99.9%+ uptime).
Data handling after termination follows regulatory requirements for privacy and security.
Marketing and branding guidelines defined in contracts to maintain brand integrity.
Promotional activities require provider approval to ensure compliance and brand consistency.
Contract amendments processed via formal change control procedures mutually agreed.
Offers technical support covering integration, maintenance, incident resolution, and upgrades.
Support availability typically includes extended hours or 24/7 coverage depending on contract.
Uses multiple support channels including phone, email, live chat, and ticketing systems.
Technical issues are prioritized with rapid response times to minimize operator disruption.
Dedicated account managers provide ongoing client relationship support.
Provides consulting on product use, compliance, and market strategies.
Offers comprehensive training programs for operators and staff.
Certification programs available to ensure operator staff are proficient with products.
Supplies marketing collateral and promotional materials to assist operator campaigns.
Supports operators in maintaining compliance with licensing and regulatory requirements.
Full integration and implementation support provided to new clients.
Premium support may incur additional fees based on service levels required.
Established dispute resolution protocols through 1X2 Network partnership management.
Structured escalation pathways ensure unresolved problems are promptly managed.
Offers on-site support and consultation visits by agreement.
Guarantees high system uptime (typically 99.9% or better).
Maintains strong uptime and reliability records consistent with industry norms.
Regular maintenance and software updates are scheduled and communicated proactively.
Robust disaster recovery and business continuity plans are implemented to ensure resilience.
Multiple backup systems and redundancies are in place for system reliability.
Provides comprehensive performance monitoring and reporting tools.
Scales infrastructure and manages load balancing to handle traffic spikes.
Employs advanced cybersecurity measures including encryption, firewalling, and threat detection.
Conducts regular security audits and penetration testing to identify vulnerabilities.
Maintains documented incident response plans for security breaches and emergencies.
Promptly notifies clients of any service disruptions and ongoing issue status.
May provide service credits or compensation as per contract terms.
Implements strong data integrity and protection protocols consistent with industry best practices.
Holds recognized security and quality certifications relevant to regulated gaming industry.
System performance metrics are continuously measured and reported to clients.
Significant portion of revenue invested in R&D to maintain innovation and competitiveness.
Employs a dedicated team of developers and engineers focused on game design and technology.
Prioritizes development of social multiplayer games and new arcade experiences.
Operates dedicated teams within 1X2 Network focusing on innovation and product development.
Exploring advanced social gaming technologies but no public details on emerging tech like blockchain.
Actively collects and integrates market and operator feedback into development cycles.
Development cycles are agile with iterations based on testing and feedback.
Collaborates internally within 1X2 Network studios; external partnerships not publicly disclosed.
Employs rigorous QA, including automated and manual testing, before product releases.
Prioritizes features that enhance player engagement and operator value.
Runs beta testing programs to gather player and operator feedback pre-launch.
Implements strict IP protection policies and trade-secret safeguards.
Utilizes Agile and Scrum methodologies for flexible and efficient development.
Ensures all games are cross-platform compatible for seamless play on desktop and mobile.
Focuses on intuitive UX and bold UI designs tailored to younger player preferences.
Plans to expand deeper into European regulated markets and potentially new jurisdictions.
Continues to pursue licenses as needed for newer jurisdictions and expansions.
Strategic geographic expansion aligned with 1X2 Network growth plans.
Considering further extension into social and interactive casino verticals.
No public M&A plans; focuses on organic growth and strategic alliances within 1X2 Network.
Competes by innovating arcade gameplay and social features distinct from traditional offerings.
Invests in marketing campaigns targeting operators and younger demographics.
Exploring novel digital distribution channels consistent with arcade and social media trends.
Continuously adapts content to evolving gamer preferences especially for younger audiences.
Positioned as a dynamic innovator complementing consolidation trends in iGaming.
No known plans for proprietary hardware or infrastructure development.
Leverages established 1X2 Network regulatory expertise to proactively address new requirements.
By focusing on innovation, mobile-first design, and player-centric game development.
Fully embraces the mobile-first trend in game design and delivery.
AD LUNAM currently focuses on arcade games; live dealer/streaming not part of their portfolio.
Primarily focused on casino arcade games; no major esports or virtual sports betting initiatives reported.
No verified activity or offerings involving crypto or blockchain integration.
Likely exploring AI-based personalization but no confirmed details publicly available.
Actively implements responsible gambling tools aligned with regulatory guidelines.
Targets emerging younger demographics primarily through arcade and social gaming.
Payment integration managed by operators; games are compatible with multiple payment gateways.
Supports seamless gaming across various devices and platforms for holistic player experiences.
Leverages 1X2 Network compliance infrastructure to meet intensified regulatory demands.
Fully complies with GDPR and related data privacy regulations.
Focuses on hiring experienced developers and industry talent; retention via supportive culture within 1X2 Network.
Adapts quickly to operator needs and player trends through agile development.
Uses cloud technologies for scalable game delivery and infrastructure flexibility.
Committed to optimizing game loading and performance across platforms.
Developing enhanced analytics tools to support operators with player insights.
Continually improving API integration features for ease of deployment.
Implements ongoing security upgrades in response to evolving cyber threats.
Investing in platform scalability to support expanding game portfolios and user bases.
Adopts modern development frameworks aligned with industry best practices.
Enhances systems to ensure timely and efficient game content delivery.
Exploring machine learning for predictive analytics to enhance player engagement.
Regularly updates QA practices to maintain high product quality and stability.
Implements tools to enhance team collaboration and development efficiency.
Enhances systems to ensure timely and efficient game content delivery.
Pursues automation to improve development and operational efficiencies.
Actively preparing next-gen gaming tech focusing on social engagement and mobile experiences.
Continuously upgrading legacy systems to modern standards within 1X2 Network technology stack.