Blurify is a custom iGaming software development company specializing in building bespoke, secure, and feature-rich platforms for online casinos, sportsbook operators, and gaming providers. They focus on delivering custom software solutions, including mobile casino applications and integrated casino management systems, serving millions of players with scalable and robust iGaming technology.
Software developer, platform provider, and game provider offering custom iGaming software solutions and mobile casino application development.
The primary purpose of Blurify's products is to enable online casino and sportsbook operators to launch and scale their platforms efficiently with customizable, secure, and high-performance native mobile casino apps and web-based solutions targeting global online gambling markets.
Blurify serves online casino, sportsbook, and esports betting verticals primarily, offering tailored software that supports casino gaming and sports betting markets.
Blurify operates on a B2B business model, providing software development, integration, and consulting services to casino operators, platform providers, and game providers.
Blurify's unique features include its in-house developed BlurSpin™ framework for customizable online casino platforms, expertise in mobile native app development, seamless payment and odds feed integrations, advanced player management, and regulatory compliance solutions combined with AI-powered technology.
Blurify
Blurify was established approximately over a decade ago, reflected by its extensive experience and partnership track record in the iGaming sector.
The company is registered in Poland and operates under the regulatory frameworks applicable to software development companies within the European Union.
Primary office located in Poland, with a regional presence serving clients across Europe and international markets.
Blurify has been active in the market for more than 10 years, building a strong reputation in custom iGaming software solutions.
The development team size is over 50 specialists including front-end, back-end developers, UX/UI designers, and technology consultants.
Blurify's product interfaces typically support multiple languages suitable for international markets, including English and European languages.
Provides regional localization support including multilingual interfaces, local currency support, regional payment gateways, and compliance with varied jurisdictional regulations.
The mission of Blurify is to empower iGaming businesses with tailor-made, secure, and scalable software solutions that enhance player engagement and operator efficiency globally.
Blurify is a privately owned technology company with no public trading status.
Blurify has received awards such as Forbes Diamonds 2024 and Top Web Developers 2024 in the gambling industry, recognizing its innovation and growth.
Participates in professional gambling industry associations and collaborates with certified providers and regulatory bodies to ensure compliance and high standards.
Key milestones include the creation of the BlurSpin™ framework, partnerships with notable iGaming brands, and repeated recognition in industry awards over recent years.
There are no publicly available verified plans about an IPO or significant external investment attraction at this time.
Offers partner programs including technology consulting, integration support, and reseller collaborations to facilitate third-party integrators and operators.
Supports responsible gambling initiatives by enabling integration of responsible play tools, player self-exclusion, and regulatory compliance modules within its software.
Follows general corporate environmental responsibility principles; specific certified green policies have not been publicly detailed.
Provides technical training and certification programs for clients and partners as part of onboarding and product adoption processes.
Plans to advance AI-powered features, enhance cloud-based scalability, support emerging technologies like blockchain and crypto, and expand mobile native app capabilities.
Focused on expanding presence in regulated European markets, Latin America, and Asia-Pacific regions through partnerships and localized solutions.
Maintains dedicated research and development teams focused on platform architecture, AI, cloud solutions, and user experience innovations.
Incorporates trends such as cloud computing (AWS), AI-powered analytics, mobile-first design, blockchain potential, and advanced cybersecurity in development.
Collaborates with startups and innovative projects via bespoke software development, consulting, and prototype development support.
Blurify holds a niche but growing market share in the custom iGaming software development sector, especially in Europe.
Competitors include SoftSwiss, EveryMatrix, BetConstruct, EveryMatrix, and other bespoke iGaming software providers.
Competitive advantages include bespoke development expertise, a proprietary BlurSpin™ casino platform, robust integration capabilities, multi-vertical experience, and award-winning design teams.
Primarily serves Europe, with expansions into Latin America and Asia-Pacific markets.
Target customers are iGaming operators, casino startups, sportsbook businesses, platform operators, and gaming providers seeking customized software solutions.
Offers white-label casino platform solutions based on its BlurSpin™ framework allowing operators to launch quickly with brand customization.
Pricing follows a B2B model based on project scope, licensing, and integration requirements, often including development fees and maintenance contracts.
Marketing combines direct B2B sales, industry partnerships, participation in trade shows, and thought leadership via content and awards.
Works through direct sales and reseller partnerships, including strategic alliances with industry consultants and technology integrators.
As a software development company, it focuses on platform and app creation rather than a fixed game portfolio; partners integrate multiple game providers.
Supports various game types including slots, table games, live dealer integrations, sportsbook odds integration, and esports betting features.
Provides live-dealer integration capabilities through partnerships with live casino providers and APIs.
Currently does not specify direct support for VR/AR games but follows trends that may incorporate these in the future.
Offers tools to create and manage tournaments and competitions within the casino platform environment.
Supports integration of progressive jackpots as part of casino game portfolios.
Supports multiplayer gaming features through platform capabilities, e.g., multiplayer table games and tournaments.
Supports player chat functionality integrated into casino and sportsbook apps for enhanced user interaction.
Allows creation of private tables for exclusive player groups within casino platforms.
Supports side-betting options in card games as part of customizable game rule implementations.
Implements achievement and reward systems to boost player retention and engagement.
Supports gamification features including levels, experience points, badges, and leaderboards.
Provides gaming interface personalization options tailored to operator branding and user preferences.
Supports different game speed configurations to accommodate various player preferences.
Includes auto-play functionality for slots and other eligible casino games.
Supports game history features enabling players to view past bets and game results.
Provides replay functionality for disputed game situations where applicable.
Supports multiple currencies in games for a diverse international player base.
Offers real-time automatic currency conversion capabilities integrated within platforms.
Supports cryptocurrency gaming including payments and wallet integrations.
Incorporates blockchain technology elements where applicable, especially for transparency and security.
Based on modern technological platforms including AWS cloud, microservices architecture, and scalable backend frameworks.
Supports cloud deployment, particularly leveraging AWS for scalability and resilience.
Compatible with containerization technologies like Docker and Kubernetes for deployment flexibility.
Supports industry-standard databases such as PostgreSQL, MySQL, and NoSQL variants for backend data management.
Employs microservices architecture for modular, scalable, and maintainable software solutions.
Provides extensive APIs for third-party integration including payment providers, game providers, and data feeds.
Offers RESTful API support as a standard for integration and communication.
GraphQL support availability is not explicitly detailed.
Supports common data formats for exchange including JSON and XML.
Provides real-time updates support for odds, game results, and player data within apps.
Uses modern communication protocols including HTTP/HTTPS, WebSocket, and secure APIs.
Supports WebSocket technology for online multiplayer and real-time data synchronization.
Optimizes for mobile and desktop with reasonable bandwidth needs, supporting low latency and high responsiveness.
Implements data caching to improve platform performance and reduce latency.
Supports CDN usage to ensure fast content delivery globally.
Implements load balancing to manage high traffic and maintain platform stability.
Supports automatic scaling especially in cloud deployments to manage demand fluctuations.
Integrates monitoring systems for performance, uptime, and security.
Supports centralized logging for efficient issue detection and troubleshooting.
Includes built-in analytics for player behavior, game performance, and operational metrics.
Supports A/B testing for optimizing user interface and game features.
Provides sandbox environments for safe development, testing, and client demos.
API versioning is supported to maintain backward compatibility.
Offers development tools including SDKs, debugging utilities, and design frameworks for clients.
SDKs available for popular programming languages relevant to mobile and web development.
Supports automated testing frameworks for continuous integration and delivery.
Employs CI/CD tools for streamlined development and deployment workflows.
Supports blue-green deployment for zero-downtime updates.
Provides rollback capabilities to revert to prior versions if issues arise.
Integrates performance monitoring systems for real-time insights and alerts.
Supports distributed tracing for microservices diagnostic.
Provides profiling tools for in-depth performance analysis.
Hot-swapping of components is not explicitly detailed.
Designed to operate on standard cloud infrastructure, no special hardware requirements.
Supports multi-tenancy for hosting multiple clients on a single platform.
Designed to scale to support tens of thousands of concurrent users depending on deployment.
Supports horizontal scaling in cloud environments to handle increasing user loads.
Optimized for low latency to ensure smooth gaming and betting experience.
Supports global geographic distribution with cloud-based architecture and CDN.
Implements disaster recovery plans including backups and failover systems.
Supports integration of provably fair algorithms through game provider partnerships.
Supports custom game development and integration tailored to client requirements.
Offers white-label game platform solutions enabling operators to brand and customize easily.
Provides tools for creating promotional campaigns, bonuses, and loyalty incentives.
Enables integration of seasonal and event-based content updates.
Supports zero-downtime updates using blue-green deployment and rolling updates.
Allows configurable RTP (Return to Player) settings in games where permissible.
Supports volatility settings for slots as configurable by game developers.
Supports cross-platform play across desktop, mobile, and tablet devices.
Optimized for different screen sizes and resolutions ensuring seamless UX/UI.
Offline mode support is not specified and generally limited in online gaming.
Supports integration with popular game engines like Unity and Unreal for custom games.
All games and platforms support HTML5 technology for broad compatibility.
Supports integration with multiple third-party providers including game studios, payment gateways, and marketing tools.
Provides integration with casino management systems for seamless operations.
Supports integration with leading payment gateways including crypto wallets and traditional payment processors.
Integrates with CRM systems to support player management and marketing automation.
Supports integration of marketing tools for campaigns, analytics, and player engagement.
Supports affiliate system integration to track referrals and commissions.
Supports business intelligence tools integration for advanced data analysis.
Provides tools for regulatory compliance reporting and auditing.
Supports multiple user registration methods including email, phone, and social media logins.
Provides two-factor authentication for enhanced account security.
Integrates identity verification (KYC) systems for player authentication.
Supports automated document verification tools for KYC compliance.
Includes age verification systems to prevent underage gambling.
Implements geolocation verification to enforce jurisdictional restrictions.
Supports player self-exclusion features in compliance with responsible gaming.
Enables configurable deposit and betting limits for player protection.
Supports regulatory-required cooling-off periods for players.
Includes gaming behavior monitoring tools to detect problematic play patterns.
Provides alerts for suspicious player and transaction activities.
Supports VIP player programs with tailored rewards and services.
Facilitates personal account managers for VIP customer segments.
Implements player segmentation for targeted marketing and engagement.
Features loyalty systems with points accumulation and redemption.
Supports personalized bonuses and promotions based on player behavior.
Provides referral system functionality to encourage player recruitment.
Supports affiliate program management for operator partners.
Fully integrates with CRM systems for player and marketing management.
Supports email marketing tools to engage players.
Offers SMS notification capabilities for player alerts and promotions.
Supports push notifications in mobile applications.
Provides complaint and dispute resolution systems for player support.
Includes live chat support integration for customer service.
Supports multi-level tiered support structures.
Offers multilingual technical and customer support.
Provides knowledge base resources for self-service.
Integration for video verification as part of KYC is available via partners.
Includes account blocking functionality for security and compliance.
Supports temporary account freezing options.
Provides password recovery systems via multiple authentication methods.
Complies with GDPR for user data protection and privacy.
Supports users’ rights to data deletion as per privacy regulations.
Enables user data export functionality for compliance and transparency.
Integrated with multiple payment systems including credit cards, e-wallets, and cryptocurrencies.
Supports bank transfer payment methods in relevant jurisdictions.
Supports cryptocurrency payments and wallet integrations.
Integrates e-wallet providers for convenient deposits and withdrawals.
Supports mobile payment options such as Apple Pay and Google Pay.
Accepts prepaid card payments via integrated gateways.
Enables instant deposit functionalities for quick player funding.
Supports scheduled or recurring deposit features if required.
Supports fast withdrawals compliant with regulatory and operational policies.
Provides automated withdrawal processing systems.
Implements configurable deposit and withdrawal limits per regulatory requirements.
Supports multiple currencies including fiat and cryptocurrencies.
Provides automatic currency conversion features within the platform.
Supports simultaneous handling of fiat and cryptocurrencies.
No verified data on DeFi protocol integrations at this stage.
No specific information available on cryptocurrency staking support.
Escrow system availability for large transactions is not detailed.
No specific multi-signature support information verified.
Provides Anti-Money Laundering (AML) systems consistent with regulatory mandates.
Implements automatic transaction screening for fraud and compliance.
Includes sanctions list integration for compliance purposes.
Provides suspicious activity reporting functionality.
Includes integrated tax accounting and reporting tools.
Facilitates automatic report generation on schedule.
Integrates with tax systems as required by jurisdictions.
Supports transaction fee accounting and management.
Provides payment reconciliation tools ensuring operational integrity.
Supports chargeback management processes.
Implements fraud detection systems for payment transactions.
Supports 3D Secure authentication for payment security.
Provides credit risk assessment systems for responsible gaming.
No verified information on installment payment support.
No data on buy-now-pay-later service integration.
Corporate banking support for B2B clients is not specifically detailed.
Supports automated refund processing in line with policies.
Holds industry-standard security certificates including SSL/TLS.
No public confirmation of ISO 27001 certification.
Complies with PCI DSS standards for payment security.
Ensures GDPR compliance including data privacy and security measures.
Operates in compliance with various gambling regulatory authorities, including MGA.
No specific eCOGRA certification confirmed.
No verified information about GLI testing.
No data on iTech Labs certification presence.
Conducts regular security audits to ensure system integrity.
Supports periodic penetration testing for vulnerability assessment.
No public information about a bug bounty program.
Supports encryption of data at rest in databases.
Uses encryption protocols for data in transit.
Employs end-to-end encryption for sensitive communications.
Implements secure key management systems for data protection.
No explicit information about hardware security module support.
Supports intrusion detection systems for network security.
Provides distributed denial-of-service (DDoS) protection.
Uses firewall and Web Application Firewall (WAF) protection.
Implements rate limiting to prevent abuse and attacks.
Continuous security monitoring integrated into platform.
Supports Security Information and Event Management (SIEM) integration.
Provides automatic incident alerting systems.
Maintains incident response procedures and support.
Implements backup and disaster recovery systems.
Supports geographic redundancy for high availability.
No specific public RTO/RPO guarantees data.
Maintains business continuity planning for critical operations.
Implements access control controls to secure systems.
Supports role-based access control for internal users.
Provides audit trails for actions and changes.
Offers built-in analytical tools for performance and user data.
Supports real-time analytics for player behavior and operations.
Provides operator dashboards for monitoring and management.
Supports custom report creation to meet operator needs.
Facilitates automatic report generation on schedule.
Supports scheduled reporting to stakeholders.
Supports data exports in common formats like CSV, XML, JSON.
Includes data mining functionality for insights extraction.
Employs predictive analytics for player behavior and business optimization.
Supports machine learning analytics applications.
Provides player behavior analytic tools to improve engagement.
Supports cohort analysis for marketing and retention.
Provides lifetime value (LTV) calculation tools.
Supports churn prediction analytics.
Includes revenue optimization tools via analytics and gamification.
Offers technical support via email, phone, and chat.
Provides 24/7 technical support availability.
Supports multi-level support structures for issue resolution.
Enables remote diagnostics for issue troubleshooting.
Provides onsite support when required based on contracts.
Uses a ticketing system to manage support requests.
Provides SLA guarantees for critical service levels.
Offers priority support packages for key clients.
Assigns dedicated support and account managers.
Provides migration assistance for platform transitions and upgrades.
