Greentube’s Promotions System is a comprehensive bonus and promotion management solution designed for online and land-based casino operators. It enables seamless creation, deployment, and tracking of promotional campaigns to enhance player engagement and retention across multiple channels.
Promotion and bonus management platform integrated within a casino software and game provider environment.
The system’s primary purpose is to empower operators with flexible tools to manage bonuses, free spins, tournaments, loyalty programs, and tailored promotional campaigns aimed at player acquisition, engagement, and retention.
Supports online casino gaming, land-based casino integration, social casino platforms, and video lottery terminals (VLTs).
Operates on a B2B model, licensing the promotions system and related gaming content to casino operators globally.
Features include multi-channel campaign management, single wallet integration, real-time player segmentation, customizable bonus rules, automated campaign triggers, deep analytics, and seamless integration with Greentube’s game portfolio and third-party content.
Greentube GmbH
Founded in 1998 as the digital gaming division of NOVOMATIC.
Registered primarily in Austria and Germany; licensed in multiple regulated jurisdictions including the UK.
Main offices in Austria and Germany with presence in regulated markets around Europe and other international regions.
Over 25 years in digital gaming and promotions system market.
Several hundred employees including game developers, platform engineers, and marketing technology specialists.
Supports multiple interface languages to cover international operator and player bases.
Provides localization for language, currency, regulatory compliance, RTP, and cultural differences in promotions.
To deliver innovative, secure, and engaging gaming and promotional solutions that drive operator growth and player satisfaction.
Privately held subsidiary of the NOVOMATIC Group.
Holds multiple industry awards and certifications for gaming quality, fairness, and regulatory compliance.
Member of major gambling industry associations like EGBA and actively involved in compliance initiatives.
Launch of the Plurius and Mynt tech platforms, integration of remote game server technology, and advanced bonus management tools.
No current public plans for IPO or external investment.
Offers partner programs including SDK integration support for operators and third parties.
Integrates features such as deposit limits, self-exclusion, and behavior monitoring.
Adheres to NOVOMATIC group’s environmental policies promoting sustainability.
Provides training and certification for operators to use the platform efficiently.
Focus on enhancing omni-channel promotional capabilities, AI-driven personalization, gamification, and geographic expansion.
Plans include broader licensed market entry, notably in North America and emerging regulated markets.
Dedicated R&D for platform innovation, marketing technology, and regulatory adaptation.
Cloud-native environments, containerization, real-time analytics, gamification, AI personalization.
No explicit startup support but open to third-party integrations and partnerships.
Significant share in European online casino promotions, expanding internationally.
Competes with IGT, Playtech, NetEnt, and other casino platform providers offering bonus systems.
Combines legacy land-based gaming expertise with advanced digital multi-channel promotion capabilities and a strong game library.
Active in Europe, Latin America, North America, with plans for expansion.
Licensed online and land-based casino operators.
Provides white-label casino and promotion platform solutions.
License-based with flexible revenue share and integration fee arrangements.
Engages via operator partnerships, innovative product launches, and pre-configured promo campaigns.
Uses a global network of B2B operators, resellers, and platform integrators.
Over 250 games included in basic offering.
Slots, table games, bingo, video lottery terminals.
No confirmed live dealer integration in the promotions system.
No VR/AR offerings publicly documented.
Supports integrated tournaments and player competitions.
Includes local and networked progressive jackpot support.
Primarily single-player focus.
No native player chat function.
Not applicable.
Supported variably depending on game type.
Achievements and rewards integrated into promotions.
Includes levels, badges, experience points for player retention.
Operator-configurable interface personalization options.
Supports multiple game speed settings.
Auto-play available for slot games.
Full compliance-based game history tracking.
Replay features supported to resolve disputes.
Multiple currency support integrated.
Real-time currency conversion available.
Limited public data; not a primary feature.
No current blockchain integration.
Built on Plurius and Mynt platforms with cloud, microservices architectures.
Cloud-enabled with VMware and Kubernetes compatibility.
Supports Docker and Kubernetes deployment frameworks.
Relational and NoSQL databases supported.
Implements microservices architecture for scalability.
Provides extensive APIs for seamless integration.
RESTful APIs offered.
No confirmed GraphQL support.
Supports JSON and XML data formats.
Real-time updates for promotions and game events.
Uses HTTP, HTTPS, and WebSocket protocols.
WebSocket supported.
Optimized for broadband and mobile network conditions.
Data caching used for performance optimization.
Uses CDN for global content delivery.
Implements load balancing for high availability.
Supports automatic scaling in cloud environments.
Integrated system health and performance monitoring.
Enables centralized logging for auditing.
Built-in analytics for player behavior and campaign impact.
Supports A/B testing for promotions and features.
Provides sandbox environments for testing.
API versioning practices implemented.
Offers developer SDKs and integration tools.
SDKs available in JavaScript, C#, and common languages.
Automated testing used extensively.
Uses CI/CD pipelines for development.
Supports blue-green deployment methods.
Rollback supported for safe updates.
In-built performance monitoring tools.
Distributed tracing enabled for diagnostics.
Profiling tools used in development.
Supports hot-swapping for some system components.
Enterprise-grade cloud infrastructure or on-premises servers.
Supports multi-tenancy to serve multiple operators.
Scales to thousands of concurrent users.
Horizontal scaling enabled via cloud infrastructure.
Low-latency design for smooth gameplay.
Multi-region cloud deployment for resilience.
Comprehensive disaster recovery and backup solutions.
Uses certified RNGs; no blockchain provably fair features.
Custom game creation available in partnership with operators.
Available white-label solutions for platforms and games.
Comprehensive promo tools include campaign builder, multi-criteria triggers, player segmentation, and analytics dashboards.
Supports dynamic seasonal and event-based marketing campaigns.
Enables zero-downtime updates for continuous service.
RTP is configurable per jurisdictional requirements.
Multiple volatility levels offered per game.
Cross-platform optimized for desktop, mobile, and tablet.
Fully optimized for all screen sizes.
Offline play not supported due to real-time online gaming nature.
Integrates with engines like Unity.
Full HTML5 compliance for wide device support.
Supports integration with third-party games and services.
Compatible with casino management systems.
Payment gateway integrations supported through operators.
CRM system integration for player management.
Integrated marketing tools for campaign control.
Supports affiliate marketing program integration.
Built-in business intelligence analytics.
Enables regulatory and compliance reporting.
Standard online registration with KYC.
Offers two-factor authentication for players.
Identity verification system integrated.
Automated document verification available.
Age verification included to comply with laws.
Geolocation checks to enforce licensing restrictions.
Player self-exclusion options available.
Configurable deposit and betting limits.
Supports cooling-off periods for player protection.
Monitors player behavior for risk detection.
Alerts for suspicious activity are generated.
Supports VIP loyalty and reward programs.
Provides personal managers for VIP clients.
Advanced player segmentation for targeted marketing.
Loyalty points and reward systems included.
Personalized bonus delivery based on player data.
Referral program features supported.
Supports comprehensive affiliate programs.
Full integration with CRM platforms.
Email marketing functionalities integrated.
SMS notifications for player engagement.
Push notifications are supported.
Complaint management system implemented.
Live chat support depends on operator backend.
Multi-level support tiers available.
Supports multiple languages.
Provides knowledge base for self-service.
No specific video verification publicly disclosed.
Implements account blocking features.
Supports temporary account freezing.
Password recovery protocols are included.
Fully GDPR compliant.
Users have rights to delete personal data.
User data export functionalities available.
Supports major payment systems including cards and e-wallets.
Bank transfers supported.
Limited or no crypto payment support publicly documented.
Supports popular e-wallets.
Compatible with mobile payment methods.
Supports prepaid cards.
Instant deposits supported.
Scheduled deposits occasionally supported.
Fast withdrawal support provided.
Automated withdrawal processing available.
Supports configurable limits.
Multi-currency support enabled.
Provides automatic currency conversion.
No verified simultaneous fiat and crypto support.
No known DeFi protocol integration.
No reported crypto staking features.
No public details on escrow systems.
No confirmed multi-signature crypto support.
Anti-money laundering systems actively implemented.
Automatic transaction screening is deployed.
Integrates sanctions and watch lists.
Suspicious activity reporting is operational.
Tax accounting features supported.
Auto report generation features included.
Tax system integration available.
Handles transaction and service fee accounting.
Provides payment reconciliation capabilities.
Supports chargeback processes.
Advanced fraud detection for payments.
3D Secure authentication implemented.
Credit risk assessments used.
Installment payment services generally not offered.
No buy-now-pay-later integrations reported.
Supports corporate banking for B2B clients.
Automated refund handling implemented.
Holds ISO 27001, PCI DSS, and relevant regulatory certifications.
Certified ISO 27001 compliant.
PCI DSS certified.
Implements GDPR-compliant security controls.
Licensed by multiple gambling commissions, including the UKGC.
eCOGRA certification commonly available via operators.
GLI certified games.
iTech Labs certification sourced.
Undergoes regular internal and external security audits.
Regular penetration testing conducted.
No publicly known bug bounty programs; extensive internal testing.
Data encrypted at rest to industry standards.
Data encrypted in transit via SSL/TLS.
Uses end-to-end encryption where applicable.
Employs strict cryptographic key management.
Utilizes Hardware Security Modules.
Monitors with intrusion detection systems.
Employs DDoS protection mechanisms.
Firewalls and WAF deployed for security.
Applies rate limiting on APIs and services.
Continuous security monitoring in place.
SIEM tools integrated for security event management.
Automatic alerts for security incidents.
Detailed incident response procedures maintained.
Comprehensive backup and disaster recovery solutions.
Geographic redundancy for resilience.
Meets industry-standard RTO/RPO guarantees.
Business continuity planning implemented.
Multi-layer access control systems enforced.
Role-based access control applied.
Full audit trails maintained for compliance.
Built-in analytics provide actionable insights.
Real-time analytics enable rapid reaction.
Operator dashboards deliver comprehensive oversight.
Supports creation of custom reports.
Auto report generation features included.
Supports scheduled report delivery.
Data export in CSV, JSON, XML formats.
Implements data mining for business intelligence.
Incorporates predictive analytics for marketing optimization.
Leverages machine learning to enhance analytics.
Detailed player behavior analytics available.
Supports cohort analysis for player segmentation.
Provides lifetime value calculations for marketing.
Churn prediction tools used to retain players.
Combines analytics with promo tools to optimize revenue.
Support available via email, phone, and ticketing.
24/7 support offered to critical clients.
Multi-tier support system in place.
Remote diagnostics capabilities offered.
Onsite support available for large clients.
Ticketing system used for issue tracking.
SLA guarantees standard in contracts.
Priority support available for VIP clients.
Dedicated account and support managers assigned.
Migration assistance provided during platform onboarding.
